Handling Every Sales Objection in 12-Minutes (the right and wrong way)

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If you're looking to improve your sales skills, then this video is for you! We'll show you how to handle objections, stay positive, and overcome any sales objections you might come across. After watching this video, you'll be able to overcome any objection and close more sales deals!

Key insights:

💰 "That's a bit too expensive. So are my kids expensive compared to what?... You told me this would solve challenges X, Y, and Z and that those were costing you well over a million dollars a year. Are those no longer problems?" - Challenging the objection of price by highlighting the potential cost savings and reminding the prospect of the value they initially saw in the solution.

💰 Don't withhold pricing, instead, give a vague accurate range and explain that you'll need to ask more questions to avoid misquoting them.
📢 "Be super transparent with all the things that your product can't do. It's better coming from you than your competitor."

💡 "Thinkings for losers. Just sign the contract." - Sometimes, being direct and straightforward can be an effective approach to handling sales objections.

🤔 When faced with the objection, "We don't have the capacity to implement that," it's important to determine if the implementation is truly the problem or if there's a lack of understanding about the solution's benefits.

💡 Knee-jerk objections like "I'm busy" or "I'm at a meeting" are often a symptom that what was said upfront wasn't different enough, sounding like every other call they received.

🤔 Understanding the reason behind a customer's question is important before providing an answer, as it helps to address their specific needs and concerns.

🤫 Waiting a few seconds before responding to an objection can lead to the prospect elaborating more on their concerns, potentially providing valuable insights.
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In this video, we're going to teach you the right and wrong way to handle sales objections. We'll cover topics like how to overcome objections, how to handle objections, and how to stay positive when faced with objections.

OBJECTIONS:

00:00 Sales Objections
00:09 Send me an email
00:30 Too expensive
00:51 No
01:09 Just give me the price
01:31 No Budget
01:48 We have something in place
02:09 Cheaper elsewhere
02:30 Take me off your list
02:45 BEST NEWSLETTER
02:58 Competitor said this
03:27 I'm not the decision maker
03:37 I need to think about it
04:00 It's a team decision
04:20 I've not heard of you
04:46 Not a priority
05:00 We don't have capacity
05:13 You don't understand our business
05:30 I need to talk to my boss
05:54 You don't have ____
06:14 There's no ROI
06:30 Hang up
06:45 What makes you different?
07:07 I'm busy
07:34 Not interested
07:54 Call back next month/year
08:09 Where did you get my number?
08:39 Is this a sales call?
08:47 I'm not the right person
09:10 Do you have this feature?
09:33 You have bad reviews
09:49 I'll call you back
10:05 On vacation
10:24 Let's reschedule
10:43 Voicemail
11:12 How to handle ANY sales objection

#objectionhandling #salesobjections #coldcalling
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Tyler was right, putting these in video format was much more powerful to get your message across. Of course, the actual content is the star of the show here along with your framework for handling pushback. But ultimately Will, it's you man. You shine with these kinds of videos. Your humor is 100% on point and your presentation skills drive it home. Thanks for all you do out there. I now I speak for most people who truly value what you provide so we all say thank you! Huge fan brother... keep 'em coming.

philboyce
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There's multiple ways to handle each objection:

MIRRORING - Repeat back the last few words the prospect said to you in a confused tone to seek clarification “It’s too expensive??”

ISOLATE - Figure out if their objection is the real & only thing holding them back or if it’s a result of other concerns “That’s fair, if our price was the same as theirs, would that change anything?”

OPEN WHAT/HOW/WHO/WHEN QUESTION - Acknowledge them a question to get further information and clarification “How did you decide that? What makes you say that? Who would be the right person? When did you put that in place? Can you give me an example?”

TRY AGAIN - When you get knee-jerk objections it’s a sign what you said in your opener sounded generic. Acknowledge what they said and give it another shot “My bad for interrupting, can we take a few moments now to see if this is relevant to you and if it’s not I will make sure we don’t reach out again?”

SILENCE - Oftentimes by remaining quiet prospects will feel a need to fill the silence with further elaboration, get comfortable with shutting up and people will tell you more

PREVENT THEM - Objections are reactionary. Fix the actions you take upfront and you’ll encounter less. On a cold call, tweak your opener to sound less salesy. During a deal cycle, do your discovery to ensure you’re selling to customer who are a good fit

justwillaitken
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Excellent info - thanks!! That leaving a message bit and blowing kisses at the end... priceless!!!

CindySpencer
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I actually love the flat cap sales guy

gracemcculloch
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Loved it! Thanks for sharing such valuable content, really appreciate it!!

guillermogarcia
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Man, loving your content.
My problem is that I am not a native English Speaker, so when I need to make a call, I feel super nervous.
Everything left behind. Do you have any suggestions for me who is a non-native speaker?

simustudio
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The link to subscribe to the newsletter in the description doesn’t work

danoneill