My favorite way to overcome sales objections

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How I got here…

21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job.
23 yrs old: Left my fancy consulting job to start a business (a gym).
24 yrs old: Opened 5 gym locations.
26 yrs old: Closed down 6th gym. Lost everything.
26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time.
26 yrs old: In desperation, started licensing model as a hail mary. It worked.
27 yrs old: "Gym Launch" does $3M profit the next 6 months. Then $17M profit next 12 months.
28 yrs old: Started Prestige Labs. $20M the first year.
29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months.
31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal.
31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it)
32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses.

Today: Our portfolio now does $200M/yr between 10 companies. The largest doing $100M/yr the smallest doing $5M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money - not youtube videos).

To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story.

You either get an epic outcome or an epic story. Both mean you win.

Keep crushing. May your desires be greater than your obstacles.

Never quit,

Alex

*FULL DISCLOSURE*
I make content to make money - just - on a longer time horizon than most. I want to build trust with business owners so we can find the best ones and help them scale. And if they’re awesome, write them a check and go all the way as partners.
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"It cost too much and I don't have the money"

njzunfx
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So in a hypothetical world, if you wife didnt exist, would you say yes? 😅

Just a joke. Dont get too butthurt people.

provenpowercycles
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It's like finding a glitch in Matrix...

change_your_stars
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Basically trying to find they the objection is a real one or not before tackling it

ashrafharis
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*You literally only have one thing to not get the sale*

“In a hypothetical world where that didn’t exist would you say yes?”

“Yes”

“Cool let’s figure out how to get you X done”

“Cool Let’s figure out what would we need to do so your wife wouldn’t be worried about it”

Valuvalor
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Great stuff! Using your time wisely would be very beneficial for the future.

shumatsuopost
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You always talk about objection handling, but how about ball handling?

Heeectrrr
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What about when they say I need to think about it

bszphoto
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What would you answer if someone just said, ‘I have no way to make the money work’ ? Even if you know they have the money?

digimuz
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My answer would be, in a hypothetical world, only one thing prevents me from saying yes.

kj
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Price? Do you lower your price in order to get the sale?

theonee
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When they say they don't have money

EliasWise.
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I use this to close my first online sale when the person said they wanted to wait until January

ProofOfWorkFitness
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I love these clips, they teach me salesman tactics and how to say no to them😁

barelytrine
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Someone did this to me, wow I can't believe that. Sales is really powerful

goolegsekjgas
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This is truly unique material. I read a similar book that was a turning point in my intellectual journey. "Rising From Within: Unlocking Your Innate Power to Conquer Adversity" by Vincent Starling

JoeM
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I think they say yes because they want you to stop bothering them. Alex i start to dislike you.

TooTRUEtoBeGD
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The problem with that method is that we don't live in a 'hypothetical world'.

Trumped up used car salesman. Probably doesn't give a shit if the person can't afford it & is making excuses to escape embarrassment.

trooney