The Alex Hormozi Cookbook [REVEALED]

How I got here…

21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job.
23 yrs old: Left my fancy consulting job to start a business (a gym).
24 yrs old: Opened 5 gym locations.
26 yrs old: Closed down 6th gym. Lost everything.
26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time.
26 yrs old: In desperation, started licensing model as a hail mary. It worked.
27 yrs old: "Gym Launch" does $3M profit the next 6 months. Then $17M profit next 12 months.
28 yrs old: Started Prestige Labs. $20M the first year.
29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months.
31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal.
31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it)
32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses.

Today: Our portfolio now does $200M/yr between 10 companies. The largest doing $100M/yr the smallest doing $5M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money - not youtube videos).

To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story.

You either get an epic outcome or an epic story. Both mean you win.

Keep crushing. May your desires be greater than your obstacles.

Never quit,

Alex

*FULL DISCLOSURE*
I make content to make money - just - on a longer time horizon than most. I want to build trust with business owners so we can find the best ones and help them scale. And if they’re awesome, write them a check and go all the way as partners.

[moritzbeyer]

This man goes 💯 with all:
Book 1: 100M offers
Book 2: 100M leads
Cook book: 100 Proteins

[bloodsportfilms]

Came for the protein, left with the brotein

[dameanvil]

00:00 🍲 12 protein-packed recipes for zero-prep meals, high protein, low carb, and low fat.
00:25 🥣 Breakfast champions: 100g protein bomb using 0% fat yogurt, fruit punch, and Fruity Pebbles for a filling breakfast that's easy to make.
02:04 🥄 Mixing Fruity Pebbles and yogurt for a protein-packed breakfast with crunch and minimal prep time.
04:39 🍽 Lunch idea: Ezekiel bread, fat-free cream cheese, and lox for a protein-rich, low-calorie meal.
07:43 🍞 Creative way to layer cream cheese and lox on toast to keep it crunchy and enjoyable.
08:55 🍔 Crafting open-face sandwiches with specific protein content for a protein-focused meal strategy.
10:17 🧀 On-the-go snacks: beef jerky and light string cheese, low in carbs, high in protein, perfect for quick protein intake.
13:27 🦐 Shrimp with cocktail sauce, a high-protein, low-calorie snack or meal option.
14:48 🥩 Beef and cauliflower meal prep: lean ground beef or lean meat with microwavable riced cauliflower, topped with a low-calorie sauce using light mayo and sriracha for added flavor.
18:15 🍽 Adding Stevia or Splenda to spicy mayo creates a sweet, spicy, fatty sauce.
18:43 🥄 Stretch sauce further by dipping the spoon in, increasing flavor without many calories.
19:39 🥚 Ultra pasteurized egg whites with zero fat or carbs can be turned into a protein drink with Hershey's syrup for a chocolatey, protein-rich beverage.
20:47 🥤 Mixing egg whites with zero-calorie syrup creates a chocolatey, low-calorie, high-protein drink.
23:27 🥣 Premier Protein cereal provides 20g protein per cup, great for a high-protein breakfast.
26:31 🥗 Tuna, yogurt, and mustard create a high-protein, low-calorie lunch or dinner option.
28:23 🍳 Microwaveable chocolatey egg whites and zero-calorie sauce for a protein-rich breakfast.
31:24 🥛 Fairlife milk offers an easy, high-protein beverage with minimal calories.
32:31 🌮 Quest chips, chili, yogurt, and salsa combine to create high-protein nachos, great for a protein-packed meal.

[dard]

Good stuff.
An alternative: I flavor my plain Fage yogurt with a chocolate protein powder. Mix it up and it resembles a mousse. Then you can throw some Cocoa Pebbles on it.

[AustenSummers]

Me: Mom, I want a nutritionist
Mom: We have nutritionist at home
Nutritionist at home:

[suvendroseal]

THIS needs to be TURNED into a SERIES.

[alejandrocerezo]

I love it. It's kinda the best mixture between an stoner and a bodybuilder that takes care of his macros. I really like the approachability and the thoughtfulness

[soffwhere]

I love that you can see his entrepreneurial mind come out as he explains his methodology for ideal consumption to maximize both protein content and tastiness in each and every bite.

[stretzee]

alex, this is me saying i want MORE of this type of content. knowing how well you articulate & demonstrate things would help a ton out with many of us who are also into fitness. i understand it could become saturated but all the gym related content and this as well has been much appreciated truly! thanks!

[andrefuhrbrah]

This is your best video yet. I loved how much of your personality you started showing lately. You have an amazing brand

[uyzhzzg]

I’ve been training and body building for 16 years and I laughed the whole time and totally agree with his tips here haha loved this one Alex, thanks big bro!

[Widlomaa]

Love the absolute efficiency in everything he does.

[mushroomthump]

This is great & hilarious 😂. Honestly gonna try a lot of these. Please do more, I think people would love this as a series.

[jojoisasnacc]

Props to Alex! He has also mastered the art of savoring every single bite as the perfect bite because of efficiency.

[businesschannel]

Thank you so much for being my inspiration man. I wish I found you earlier in my childhood, because I was honestly so lost as a kid, but you literally centred my life and I will never forget about you.

[ggsmitty]

SHRIMP BRO-TIP: Frozen shrimp will almost always be more fresh than "fresh" shrimp, all shrimp is deepfrozen at sea, "fresh" shrimp is the same shrimp that is thawed and put on display at the fishmonger or supermarket. (obviously barring unique circumstances if you live in a port city and shop a legit fishmonger)

[jackyclau]

Alex your content is so good, I'm going to need you start posting more frequently :P
I NEED MORE!

[RyanDanielMoran]

This was terrific. Always loved the way y'all eat. Leila's buffalo chicken mac and cheese with riced cauliflower and Velveeta was my favorite meal of 2020.

[prince.ngubane]

I like that Alex gives ways to become better in a lot of aspects in life

[kirival]

Never thought I'd see hormozi recipes after all the take out stuff but these are all great. Nice!