Building a brand from SCRATCH (brand strategy and logo design)

Welcome to my NEW series, Building a Brand! I am so excited to take you all with me through this process of building a brand from scratch. This brand is a new branch of my business called, Curated Collective Co. I will be taking you all with me through the process of designing the community, the logo, the apparel designs and more. I am really excited to show you the steps needed to make a brand come to life. Stay tuned for the next episode!

Or use code: MEGANWEEKS

0:00 episode 1
0:42 introducing the new brand
3:16 business naming
5:30 mind map using Scrintal
11:51 creating the community
15:45 choosing a community platform
18:12 inside the community
18:50 branding reveal
20:45 t-shirt designs
24:36 hiring a launch strategist
26:20 prepping for brand photoshoot
29:00 photoshoot mood board
31:25 t-shirt samples
35:00 editing apparel design
36:02 what next?!

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// WHERE TO FIND ME //

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pinterest:

online portfolio:

business inquiries:

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// MY FREE GRAPHIC DESIGNER RESOURCES //

GET THE FREE WEBSITE DESIGN PROCESS GUIDE HERE:

PRE-WRITTEN EMAILS FOR YOUR GRAPHIC DESIGN BUSINESS:

WEBSITE IN A WEEK PROCESS GUIDE:

BRAND DESIGN ROADMAP:

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PROJECT MANAGEMENT WORKFLOW:

HOW TO GO FROM HOURLY FREELANCER TO TRUSTED DESIGNER
GET MY FREE TRAINING VIDEO 💥

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// TAKE MY COURSES //

GUIDE TO: LANDING GRAPHIC DESIGN CLIENTS
This course has 5 video led modules, a downloadable e-book and you will be able to join my community as well 💕

✨ WordPress Website Design Course ✨

✨ Custom Branding Process Course ✨

NOW OFFERING BRAND + WEB DESIGN COURSES IN A BUNDLE 💥

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// OTHER HELPFUL LINKS //

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#graphicdesign #branding

[andriavdesign]

“My mind is all over the place, every day all the time” …FELT THAT!! 😂

[happyndesign]

Thanks for posting this 🙌This couldn't of come at a better time! I am starting my own design / web studio and freelancing. Been looking up to your amazing brand and work while in the early stages. Its definitely way harder when you are your own client and the designer too vs a client helping give their direction so this BTS is so helpful!

[ShesMyMuse]

This is so exciting!🙌🏾 I'm glad you've created this series to take us along with your journey. I am excited to see all your ideas and continue learning from you.

[nicoletouzan]

This is so fun!!! Love the Curated Collective design and all of the value/goodies you’re including! So exciting! Thank you for documenting 🙏

[Barbaraox]

Take care Megan. So nice that you love yourself and Respekt your boundaries at the moment! Best for you! 💎💛

[jessloryn]

I am currently working on building myself as a freelance designer and have been LOVING your content on all platforms. <333

[DigitalNomadResources]

GREAT JOB!!! love the clothing Cant wait to see your progress

[alexandratracey]

Get a large sheet of blank paper and create the artwork on that before you use the canvas. You can then use it as a template and not be so afraid of the canvas. The other option is to create the artwork digitally and then print it on a sheet, wallpaper, or blanket. :) And I love, love, love the design on the clothing!

[ClarinetsForever]

The logo and tshirt designs are gorgeoussss.

[AnkitKumar-fwix]

hey meghan how are you doing. i just bought a new MacBook pro 16.

i want to know what mouse you use and if you use apple mouse then how do you zoom on photoshop and illustrator. thank you

[jasmineskye]

I would love to see a the curated collective co hoody design in a solid color (the logo & design) - I would wear something like that!

[dear.dennisse]

For the canvas art you could do print on demand sample and that would be cheaper, it should 🤷🏽‍♀️

[yannarbnl]

Hey Megan! Is the curated collective going to be separate from the existing course community? What will happen to the course community?

[HonestlyHolistic]

If you don’t mind me asking: I recently got into contact with someone by coincidence and we talked and now it came up that I could perhaps illustrate some illustrations for his social media, I do want to go independent, but I wasn’t planning on doing it so quickly. Well now that the offer is here I would like to take this chance, but I am so overwhelmed of doing something wrong, what would you say are some crucial things to look out for or prepare? I‘d appreciate your advice and thanks for the great content!

[dramaspice]

What tool do you use for screen capture on your laptop?

[BigRobAustria]

Cool Video . Glad I found your channel.