Brand Building Is not Marketing #sharktankindia #lenskart #brand #marketing #branding #starbucks

[cqgdzsy]

When he said brand building is not marketing.

HE LOST IT

[hiteshsutar]

Employee calling customer by thr name..is itself a marketing strategy..

[life_zero_km]

At the end calling people with their name Or writing their name on cup of coffee is also marketing strategy

[akshaythemarketer]

This video hits the nail on the head! Branding goes beyond campaigns - it's about building a loyal community.

[do-or-die]

He is right ..brand is not just marketing ..it is also cultural building ..it is not just one department ..

[wajahataliawan]

When you become rich, logic less talks also become meaningful 😂😂.

[tigmanshutiwari]

brand building by employees will only happen when you have customers to serve and those customers are brought by advertising only

[deepaktiwari]

Starbucks is Marketing From Students who Do MBA in Abroad

[sinjun.s]

Somebody please tell him that "Branding" is a small element that comes under a broader term called "Marketing". Please don't confuse people.

[abhishekseth]

this man doesn't know that branding is also a part of marketing and only changing colors of logo is not branding

[KunalBESRA]

Remember guys, 7Ps of Marketing Management.

[docwithmooscles]

Starbucks is run by Ameer "dikhne" waale logg

[Shaded_Tunes]

The problem is that thinking marketing is all about just changing brand elements and colors and symbols. Its much more than that, its about how frontline workers behave, how the overall culture of a company is, and how, it infiltrates every part of a brand. You should read the 6 Ps of marketing which it the absolute basic of any marketing course.

[ziyashaikh]

Brand is particular identification of your company it just not creat by one function or element of company, it run by whole elements of company. Each element increase the respect growth of company

[EveryThingsFunny.]

Ive never took a sip of starbucks coffee...infact i dont even like coffee...but still i wanna try it atleast once...and its clearly cuz of its social media marketing.but i think what he wanna say is sales are not completely dependent on just advertising and brand building...loyal consumers are more important with it and it happens with the quality of product.i agree

[the_engine_room]

Absolutely i disagree with his point building a brand is the biggest element or a crucial element of marketing people build brand so that general public can buy their products blindly still that product is not worth of the price but they have made their brand name so strong people will still buy it

[UniversalTuitor]

FYI brands build through marketing branding is associated with marketing

[PratimaThimmaiah]

Brand building is different for all businesses. Imagine a company without any marketers and excellent sales team. The. Haines reach will be very limited.

[greedyhippos]

But the employee have been told to greet and serve coffee by calling the consumers by their names. To build the connect with the consumers therefore it is a marketing strategy. The starbucks employee world wide did not call each other to say " hey i tried this and the consumer liked it so u also start following". Ofcse it was well thought marketing strategy to stand out and to build the connect. Where as branding is part of marketing and not complete marketing. and indeed an integral part of marketing.

[meesamshaikh]

Sir Logo ko Starbucks Tak laane main Hi Marketing Lakti Hai... Calling By Name it's a Sales Strategy not Marketing.