filmov
tv
How To Build A Brand From Scratch - 9 Steps To Success
Показать описание
When it comes to creating your brand from scratch, where do you start? Here’s 9 tips:
1 - Pick a name that’s easy to remember and easy to spell.
2 - Consider a name with a deeper meaning or story behind it.
3 - Pick a good tagline that goes with your name and you can integrate into your content and ads.
4 - Make sure the domain and socia profiles are available. If not, slightly add to name in a creative way to make it unique. Make sure no other businesses in your space have the same name.
6 - Design your logo based on the logos you like and your preferred colors. Hire a designer if you are not able to design the logo yourself.
7 - Put together your brand guidelines. Once the logo is finalized, pick your fonts, decide how your logo should look on a light background vs dark background, design your social media avatar, icons, brand voice, etc. The designer that designed your logo can also help with this.
8 - Trademark your name to protect your brand.
9 - Design website, social media, email campaigns, ad concepts, videos, swag, signage, etc. based on the killer brand you selected.
Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® - voted one of the Nation's Best Places to Work by Glassdoor in 2016, 2017, and 2018!
Follow Us:
Follow JB Kellogg's Leadership Content:
1 - Pick a name that’s easy to remember and easy to spell.
2 - Consider a name with a deeper meaning or story behind it.
3 - Pick a good tagline that goes with your name and you can integrate into your content and ads.
4 - Make sure the domain and socia profiles are available. If not, slightly add to name in a creative way to make it unique. Make sure no other businesses in your space have the same name.
6 - Design your logo based on the logos you like and your preferred colors. Hire a designer if you are not able to design the logo yourself.
7 - Put together your brand guidelines. Once the logo is finalized, pick your fonts, decide how your logo should look on a light background vs dark background, design your social media avatar, icons, brand voice, etc. The designer that designed your logo can also help with this.
8 - Trademark your name to protect your brand.
9 - Design website, social media, email campaigns, ad concepts, videos, swag, signage, etc. based on the killer brand you selected.
Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® - voted one of the Nation's Best Places to Work by Glassdoor in 2016, 2017, and 2018!
Follow Us:
Follow JB Kellogg's Leadership Content:
Комментарии