Pricing, Price Objections, and Lying Customers- Grant Cardone

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Do you struggle with customers giving you price objections? The key to handling a price objection is to take control of the whole conversation from the beginning. I want to help you handle even professional negotiators on price!

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Grant Cardone Career and Bio
TV Undercover Billionaire
Founder -  10X Movement Business Conferences Worldwide
Author -  The 10X Rule. (Plus eight more biz books)
Philanthropy Grant Cardone Foundation - Support kids without fathers.
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This is well known, price doesn't sell, value sales. Need to understand that and keep it in mind. Thanks Grant!

playwin
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This dude explains proper, ethical and service oriented sales techniques as succinctly and accurately as I've ever heard them explained. Keep up the great work.

llh
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I like "if the price was the same who would you buy from?" simple but so effective to get them on side

poonageguy
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GREAT piece Mr Cardone...As a Benefits Advisor, the moment I "quote" my deal is dead. I focus on presenting value, discuss the reasons why companies do business with my firm and then ask for the business. My preference is to get to the "NO" sooner rather than later!

canefan
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@3:33 he said. "Well a company last year did it for 80 bucks". You say, " well Mr/Ms Prospect, why aren't you going with that other company and why did you make this call?"

emphasis your value and don't justify the price... never justify the price

joshuadandridge
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I use this for my new sales guys, I like it overall but the fact that this guy gets on stage and has a microphone in his face and chews gum at the same time absolutely slays me

shanemathews
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Straight gems Uncle G, gotta get over those price objections, don't tell them the price til you feel they need to know. On YOUR terms

foxetst
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I've watched this several times and will watch hundred more

DonMartoneMoves
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You are truly the Master of sales! GC you are a true inspiration. Thanks man

nicolaisb
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customers will complain at every price you offer.

liseharvey
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I ll be back, have to listen to this again! GC is a beast!

alexg
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Some good tips. Taking control and insisting, in the right way, that your product is better often brings better results. The moment you lose control of the deal is the moment you start to lose the deal.

NibberKSmooth
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Case in point that what you say doesn’t affect the outcome. I’m in car sales and was in the middle of a deal when the manager came over to help close. He accidentally called the man’s wife his mother (to be fair, she was 15 years older than he was). She goes “we’re done!” And storms out. Apparently it wasn’t the first time that day as another dealership did the same thing. Long story short, they bought the truck. But was I CRYING 😂😂😂

davidaustin
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I enjoyed your comment about it being about what I did not do and not how I did what I did do - excellent and enlightening!

markedwardbrown
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Sales success stems from positive control : and GC delivers a few gems in this video capsule!

vincenzosciullo
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Pure truth. Clearly presented. It's exactly like this.

oneofakindbijouxkunst
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omg I just sold a car today because of this

chrismoreno
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My price is based on the value I bring.

Don’t take shit from clients. There are millions of potential customers.

State the value that you bring, educate them, and if they say no, put them in the follow up funnel!!

You get what you deserve. If you don’t think you’re the best in your industry, you don’t deserve financial freedom.

Just my $0.02

-Tim

Ps. Love that belt, Grant

TimothyLeow
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You absolutely can blow a deal by doing something .... I lost 2 listings once and the seller said “you’re to eager and excited” yep! Because I pulled Title prelims to check the Titles were clean to sell .... Everything is balance .

drakesestatesla
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Always sharing the wealth, thank you Uncle GC.

onez