How To Sell To A CEO (Or High Level Business Executive)

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In this mashup episode of the show, 5 of the worlds leading sales and business experts share their top advice on how to sell to the C-Suite.

As B2B deals get larger and more complex, we're spending more time with CEO's, CFO's and others on this level.

They have different needs, wants and importantly they are less bothered about money and product features so we need to engage with them differently than we would with an end user.

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Full episodes:

Get The Customer To Tell You How To Win With Jeff Koser

How To Pitch Anything (He’s Raised Over $1 BILLION By Pitching!) With Oren Klaff

How To Sell To A CEO, CFO, CTO And Beyond…

How To Sell To C Level Executives (Without It Being Weird!) - Brainshark

Sell WITH The Buyer Not AT Them (And Make Your Life Easier)

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[charleneterrell]

I'm starting to notice the patterns and truly understand why I left the first time.

[hysanify]

Who are the speakers, and what is the best link to follow them?

[angelinalandin]

How do you defeat #2 when age is the main factor of difference?

[williamwoolf]

this is a far cry from the straight line system