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How To MASTER The Negotiation Process With Simon Horton
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The negotiation process is one step in sales you can't afford not to master.
Simon Horton is a negotiation expert who has trained everyone from hostage negotiators to the C-suite of the worlds biggest brands.
On today’s episode of the Salesman Podcast Simon drills down into the specific skills sales professionals need to create win-win scenarios in all of their negations.
-- What you will learn in this episode --
Simon shares a tonne of professional negotiator insights including –
- Why your “best outcome” doesn’t need to be your only outcome
- How to get over a lack of confidence with negotiation with scary buyers
- Why if you do just a little bit of prep before walking into a negation, most of the time you have a huge advantage…
The negotiation process is one step in sales you can't afford not to master.
Simon Horton is a negotiation expert who has trained everyone from hostage negotiators to the C-suite of the worlds biggest brands.
On today’s episode of the Salesman Podcast Simon drills down into the specific skills sales professionals need to create win-win scenarios in all of their negations.
-- What you will learn in this episode --
Simon shares a tonne of professional negotiator insights including –
- Why your “best outcome” doesn’t need to be your only outcome
- How to get over a lack of confidence with negotiation with scary buyers
- Why if you do just a little bit of prep before walking into a negation, most of the time you have a huge advantage…
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