Mastering Price Objections in Sales | How to Handle & Close Deals Without Discounting

Price objections are the most common challenge in sales - whether it’s "This is too expensive" or "How much does this cost?" Prospects often push back on price, hoping to get a discount. But overcoming price objections doesn’t have to be difficult if you know the right techniques. In this video, Steve Benson shares strategies to handle price objections effectively so you can walk away from the meeting with the deal in your pocket, without lowering your price or losing the sale.

00:00 Intro
00:24 Field Sales Stat of the Week
00:46 Common Price Objections
01:09 Overcoming “Too Expensive” Objections
03:22 Handling Discount Requests
04:15 Responding to “Can’t Afford It”
05:05 Final Tips

Handling price objections is a crucial skill for salespeople, but having the right tools to stay ahead in the sales game is just as important. Badger Maps is the #1 app for field sales professionals, designed to help you optimize your routes, find new leads, and manage your sales territories effectively. With Badger Maps, you can save time and focus on closing deals by staying organized and maximizing your productivity.

Key Badger Maps features for field sales professionals:

- Route Optimization: Save hours each week by planning the most efficient routes.
- Lead Generation: Discover new prospects in your area and add them directly to your sales map.
- Territory Management: Manage and balance your sales territories to ensure optimal coverage.
- CRM Integration: Keep your CRM updated automatically across all your devices as you interact with prospects and clients.

By incorporating Badger Maps into your daily sales routine, you’ll streamline your workflow and close more deals. Thousands of top-performing field sales reps rely on Badger Maps to increase their efficiency and drive more sales - why not join them?

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[andrws.]

Great tips. It really works when people are losing money and you can show that to the customer. What to do if the product gives comfort, security - things that are hard to measure?