Top 10 Sales Tactics in Healthcare

These 10 sales tactics are necessary for success in selling healthcare solutions to employer-sponsored health plans.

1. Enthusiasm
2. Smile
3. Remember Names
4. Good Small Talk
5. Tell Stories
6. Name Drop People and Businesses
7. Dress Well
8. Help Solve Problems
9. Read Body Language
10. Adapt Presentation

Even with an effective value proposition, you will not be able to persuade employer-sponsored health plans to buy unless you use sales tactics as well.

Many people with deep domain expertise in healthcare have little or no sales experience. I was like that. However, these sales tactics are learnable.

Together, these sales tactics combined with a compelling value proposition are highly likely to succeed.

Sources:

AHealthcareZ is 200+ Healthcare Finance Educational Videos.

AHealthcareZ Viewers Include: Employee Benefits Professionals, HR, CFOs, Insurance Brokers, Benefits Consultants, Doctors and Nurses in Leadership Roles, Hospital and Health System Administrators, Health Insurance Carrier and PBM Professionals, Pharma and Med Device Professionals, Academic Professors and Students in Healthcare Administration and Public Health.

90,000+ Views Per Month Across All Platforms.

Visit AHealthcareZ.com to Subscribe to the Healthcare Finance Video Newsletter.

[SpecialK]

Excellent tips, TY! George Foreman's career trajectory, earnings, & influence were forever altered for the better when he heard & heeded the words of Mary Kay Ash, cosmetics founder, who shared that her father taught her, "If you learn to sell, you will never starve."

[zcmlneu]

1. This is not specifically for sales in healthcare. I would say its standard practise if you are selling.
2. This is not tactics. Its skills. Basic salesskills.

The only exception for using the full skillset presented here(at least in Sweden) is probably within healthcare.

I know this because…
1. I have been working in sales for 15 years.
2. I am running two different companies in healthtech.

[raoulmoreira]

Thanks for the video. A good reminder that sales isn't all that bad

[jenno]

Can you do a video about careers in healthcare finance/insurance?

[mbn]

Is there a range as to how much top Employee Benefits Producers make in compensation annually? Ever $1 Million +?

[marcbolan]

Need none of the above unless you know what (your) customer looks like.

[LeslieRP]

Seems to me that these sales tactics are important for every sales person no matter what they are selling.