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Exercise to Create and Understand Your Brand Persona
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Exercise to Create and Understand Your Brand Persona // Do you know who your ideal client is? Have you spent time developing a brand persona? Whether you are aware of it or not, having an ideal client avatar is a vital part of growing your private practice.
In this video, I walk you through an exercise designed to help you create an ideal client profile and get into the mind of your brand persona. This exercise includes coming up with brand persona examples and is a great form of market research focused on your customer.
Identifying your ideal client is the start of customer relationship management and will no doubt improve your customer experience as all your efforts, from your marketing to your services, will be tailored to suit their needs and wants. This ideal client exercise is an essential market research technique that forms part of the market research process.
Say hi on social:
Twitter: @OfThePractice
Instagram: @practiceofthepractice
In this video, I walk you through an exercise designed to help you create an ideal client profile and get into the mind of your brand persona. This exercise includes coming up with brand persona examples and is a great form of market research focused on your customer.
Identifying your ideal client is the start of customer relationship management and will no doubt improve your customer experience as all your efforts, from your marketing to your services, will be tailored to suit their needs and wants. This ideal client exercise is an essential market research technique that forms part of the market research process.
Say hi on social:
Twitter: @OfThePractice
Instagram: @practiceofthepractice
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