Stop Using Social Media To Promote Your Music

Stop using social media to promote your music and here's why...

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00:00 - Intro
02:36 - Why do I need content?
05:38 - Focus on creating
07:05 - Find the treasure
07:59 - Context is key
10:07 - Does it work on socials?
12:30 - Art v Discovery
13:54 - You are the superhero
15:50 - The pay-off
17:57 - Narrative before music
20:03 - SEO
22:38 - Comments
24:29 - Conclusion

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Serious? Let’s go.

LET’S GET SOCIAL:
📲 Instagram: @damiankeyes1
📲 TikTok: @damiankeyes

ESSENTIAL VIDEOS TO RELEASE YOUR MUSIC:

📚 MY BOOKS:

👇 ABOUT ME:
Hey! I’m Damian Keyes and I've worked with musicians every day of my life for the past 20 years. The internet is de ply untrusting understandably and here is my background so you can have the full picture.

When I was 18, I was signed to a major label and at 23 I co-founded a Music University in Europe called BIMM (valued at $300M). I’m also a bass player, I’ve played for a number of artists including Eric Clapton, Alanis Morrisette and Billy Cobham. I initially retired at 30, but realised that life gets boring if you’re not building!

I have always been in-between the music industry and education which is how I ended up building my YouTube channel - I’ve been teaching artists how to release music long before it was a ‘niche’! I now educate artists around the world with my Academy, YouTube channel and Social Agency.

It’s great to meet you and looking forward to working together on your music!

[BrysonGrayMusic]

I’m a successful independent artist and I post 3 times per day but I plan out every thing. Different styles and different post. I still watch your videos even though I have 150k monthly listeners.

[AlexWalshMusic]

I’ve also heard that the listener is the super hero and we’re here to help them on their hero’s journey with our music.

[larswillsen]

30+ years ago I lost the ability to play my synths, then some 30+ years later my wife and daughter gave me an early 60 year anniversary gift .. a complete studio - I spend a year re-recording more than 200 and when I was about to release it I was hit with a stroke (Blood clot in my left brain). - I still release and still have a billion before I go - Check me out, you might like it 🙂

[kylembagley]

Title: Stop Using Social Media To Promote Your Music
Reality: Actually use social media way more

[hillspoet]

Ty for sharing. I’ve been feeling frustrated with socials. What I gather from this video is that great storytelling is the key to the content game. The best thing to do is clarify our story as an artist, clarify the stories of our songs, then tailor each story to the specific platform using additional metadata to aid that platform in finding the right audience.

[vasarian]

I have found that if you have enough music then turn to music video and film. Give it not only legs to grow but a path to walk down. We did it.Thx for the info Damian!

[MariannesStudio]

Social media is my job so a lot of these concepts are things I already teach my clients… and yet I found the way you phrased things crystal clear. Super interesting. I want all my musician friends to watch this. Thanks man, great work!

[eyeglassesstringmusic]

Always appreciate your insights Damian. It's helped me grow my fanbase and TikTok from 100 to 6K followers in a few months. Here's to musical success for anyone else watching and reading this 👏🏻

[SrTubular]

Damian is giving social media advise that applies not just for music related contet, but for other areas as well. Great advise.

[cunt_WAVnstein]

I wish we lived in a world where musicians could focus on doing music instead of fabricating a tidal wave of inauthentic guff around themselves on social media outlets. Including and especially myself.

[JonWhiteCreatives]

Fantastic video as always. So many great tips available, but the one major drawback to all of them is that the platforms we are posting to are under no obligation to show the content to anyone and you can’t post something directly to the people you are trying to reach. No matter the strategy, you are still throwing content into a black hole hoping that someone sees it.

[entropicamusic.]

I learned more from you in 25 minutes than from other people's live classes going for 3 hours. Thank you so much for the knowledge!

[flamindigo]

deep, wide, and a good alternative to what I've thought of as "using social media"

[dekafmusic]

So much value in this free 25 minute video. You’ve helped me a lot in navigating this upcoming artist life. If this what is in the free content you make, it makes me wonder what the hell is in your paid courses. Hoping to be able to afford one soon.

[EarCandyPisces]

Everything you said here has been my realization over the last month! What I've notticed, everyone makes music, but people want whole stories, not just the recorded song. They basically want a true piece of you.

[RikLeedsMusic.]

"If you're just putting up your content so someone will listen to your music, your already off the mark"... This is why i hate social media 🤦

[AmapollaOfficial]

Just released my single on Spotify just after I discovered your channel . Genuine great content !

[chukasondon]

Thank you for this great information Damian you are blessed already may the good Lord continue to guide and watch over you and your family Amen 🙏

[ThreatofParadise]

This video was SO helpful, thank you!

[tjt_]

How can you “story tell” and still keep some mystery? Or artists who don’t want to be a character or personality on socials? I think that is what can get lost in this day and age. People over explain the meaning of a song for example in a post and there’s nothing left for the listener to find their own meaning just by listening. There aren’t great examples for artists who are more indie / alternative and aren’t trying to be characters / pop stars. To me at least, it feels like there’s only room for those types of artists on these platforms anymore. Anything too “arty” doesn’t translate with these “rules” we seemingly have to play by. I don’t know, just thoughts