How To Create A Sales Campaign → Marketing Funnel #6

Let's explore how to create a sales campaign. This is step #6 in my marketing funnel series, and the focus of this step is on how to make a compelling offer to close the deal.

In this video, we'll address the real reason behind creating an effective sales campaign. Along with how to avoid one of the biggest mistakes businesses make, failing to make a compelling offer.

If you really believe your product or service will solve a need or problem for customers. then you really owe it to them to make a compelling offer so they can benefit from your solution. With this in mind, here is how to create a sales campaign.

WATCH THIS NEXT → STEP #7. HOW TO BUILD AN ONBOARDING CAMPAIGN

PREVIOUS VIDEO → STEP #5. HOW TO BUILD A NURTURE CAMPAIGN

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CHAPTER MARKERS:
00:00 - How To Create A Sales Campaign
01:26 - The Purpose Of A Sales Campaign
03:02 - The Placement Of A Sales Campain Within A Sales Funnel
04:45 - Step #1 - Set A Clear Goal
05:52 - Step #2 - Clarify The Problem
07:07 - Step #3 - Outline Your Campaign
15:11 - Step #4 - Write The Emails
22:29 - Create Your Sales Campaign
23:01 - UP NEXT: How To Create An Onboarding Campaign

Content by Rick Kettner
Produced by Kyle Trienke