The Best Way To Launch Your Startup | Startup School

Kat Mañalac is the head of YC's Outreach team and advises early stage founders on their launches during the YC batch. She shares the multitude of ways to launch a product and how to get attention for them. Her talk provides tangible strategies and examples of startup launches and will change the way you think about launching.

00:00 - Launching Your Startup
01:28 - When Should I Launch My Startup?
03:42 - One Sentence Pitch
05:19 - How to Create a Short Memorable Description
09:17 - When is the X for Y Construction Not Too Cliche?
12:05 - Types of Launches
20:43 - Summary

[ycombinator]

Tell us about your most recent launch!

[commissaryclub]

This presentation is so valuable--exactly what makes YC so extraordinary.

[chapterme]

Chapters (Powered by ChapterMe) -
00:00 - Intro
00:09 - Launching Your Startup
01:28 - When Should I Launch My Startup?
03:42 - One Sentence Pitch
05:19 - How to Create a Short Memorable Description
09:17 - When is the X for Y Construction Not Too Cliche?
11:26 - Why you need to launch continuously
12:05 - Types of Launches
12:15 - Silent Launch
12:55 - Friends & Family Launch
13:44 - Launching to Strangers
15:10 - How to Launch Through Online Communities
17:25 - Social Media Launch
18:11 - Pre-order Launch
18:54 - Waitlist Launch
19:21 - Press Launch
19:58 - Start to Build Your Own Community
20:43 - Summary

[Theone-ouxt]

Even if someone isn't launching a startup but working on some other project the desire to make it perfect can delay us from finishing it .I deal with this tendency myself, very educational video it was really good to watch, I hope i can apply what i learned.

[JetSoftProHQ]

The launch is something you do continually! What a great thought! Especially, for software development projects.

[topptacticalintelligencelt]

Big thanks for this! The one-liner is a life saver and getting it tested in the market as soon as possible is key!

[letsclimb]

Thank you so much for providing this content. You have top-notch production with clear and concise instruction; it is rare to see in this space. No fake guru, no fluff. Subbed 👍

[TheKoesterPulse]

Always launch and do not wait. Thank you Kat, great video!

[ferrerasalexander]

Thanks for this video, I was thinking about that maybe doing something wrong but I see know I'm doing well .

[Houseofyards]

This is very informational and even inspiring, thank you!

[aligulaj]

This has been a timely clip...been struggling with what to do about my launch but now i have an idea on what to do. My previous launch didn't go so well and i got stuck ...but with this ...i have a rough idea on what to do. Thanks YC

[zecare]

You guys have the best videos ever <3 I have launched but also planning on launching again.

[tawonamagede]

Always extremely interesting to hear the launch process for companies

[goynukk]

Thanks for these great ideas to launch our start-up!

[eazypeazy]

Wow! That's great, thank you for the info. I'm really experimenting with my tech project, that has potentially useful idea in its core. Now I understand better how to verify that idea and move forward.

[RecipesLive]

I started a food blog that evolved into an interactive recipe channel. I think I need to niche down again as it is to much work for one person or find a specific customer base. Great video thanks Brendan.

[alijavibe]

The best speaker! Thx a lot for tons useful information ❤

[AhmedFarrakha]

I think this is the most useful video on this channel.

[Ghinko]

This was helpful and informative, thank you

[elliptictree]

Definitely you should launch a video of "How to launch".
Very Helpful for startups 👍🗝️