The Best B2B Marketing Strategies for 2025

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Over the last decade or so, the team here at Exposure Ninja and I have generated over 100, 000 B2B leads for ourselves and our clients.

And in today's video, we're going to be breaking down three B2B marketing strategies that you can use if B2B is your vibe.

We're going to talk about:
- Being really, really helpful via content.
- Repurposing like a beast
- Thought leadership (but not as you know it).

These three strategies form the central pillar of any B2B marketing campaign. Then, you can build everything else you do off them.

Timestamps
00:00 — Intro
00:53 — The Decision Maker Mindset
04:07 — Helpful Content Marketing
12:32 — Repurposing
14:43 — Thought Leadership

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Who We Are
Exposure Ninja is an industry-leading digital marketing agency delivering high-ROI marketing campaigns to businesses around the world.

The Nottingham and London-based agency specialises in performance-driven SEO, Content Marketing, PPC, Email Marketing, and Website Development.

Exposure Ninja is a proud Certified B Corporation.

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Scripted by: Jess Percival
Recorded by: Tim Cameron-Kitchen
Edited by: DirekVim
Thumbnail by: Dale Davies
Produced by: Jess Percival, Dale Davies, and Tim Cameron-Kitchen

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