The Best B2B Marketing Strategies for 2024

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Marketing a B2B company is one of the most fun jobs you can have as a marketer.

No, really.

Most of my all-time favourite campaigns have been with B2B brands.

Firstly, because many B2B businesses have so many opportunities to do great digital marketing.

Secondly, because there are infinite ways B2B businesses can stand out in their niche.

And thirdly, because lots of your B2B competitors aren’t using digital marketing as well as they could be.

There’s so much room for growth in many B2B marketing strategies – you just need to think outside the box.

In today’s video, I explore the different ways B2B businesses can harness the power of digital marketing in ways that really work.

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Who We Are
Exposure Ninja is a full-service digital marketing agency offering search engine optimisation (SEO), content marketing, PPC (Google Ads and Facebook Ads), influencer outreach, email marketing, and website design and development.

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Scripted by: Jess Percival
Recorded by: Tim Cameron-Kitchen
Edited by: DirekVim
Thumbnail by: Dale Davies
Produced by: Jess Percival, Dale Davies, and Tim Cameron-Kitchen

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#ExposureNinja #B2B

[drew]

Absolute masterclass. A B2B marketing video about B2B marketing...

[moffnmi]

Getting people to your website is great. There is nothing wrong with having non-targets visit because it increases overall visibility to your site.

What you need is a good way to qualify and engage with those visitors. The best way? An interactive video-form tool like revel forms.

[madgo]

Hi, where can i fidn the video about case study marketing, I would like to look into more of it.

[dishankshah]

Would love to have one video how B2B companies are leveraging community led growth as their acquisition strategy.

[santiagograue]

Hello I wanted to ask about the ai software you used for the avatar in this video, which
one is it?

[saqibhussain]

Could you please make videos on SaaS SEO strategy for example SaaS Ai chatot companies

[zoefragou]

10:21 I was falling asleep and then he hits the screen. That was an unbelievable consequence 😳

[michellestiles]

How do you work with AI and content? When I go to a website and they ask for my information to get the results... I just close it out. Also, if I'm looking for something, I keep looking until I find it for 'free' meaning no personal info given.

[niall]

Timestamps would make this video much more useful to refer back to

[nicodangond]

"thought leader" lmao that'll never stop making me laugh

[VovaNovaque]

Hi, Ninjas! Thanks for the video. Loots of insights! I have noticed that you leverage Telegram, which to my mind is very underrated in English speaking segment. Since I have been an active used of this messenger, I will be happy to share some thoughts with you about the strategies for Telegram to grow you channel, but most importantly to build there a community.