How Nike Does Marketing: A Bold Strategy to Rank #1 on Google

What can you learn from Nike's marketing? Excited look inside one of the best marketing campaign examples out there? Curious to learn what makes good marketing? On a quest to answer this question, we turned to one of the most well established online brands in the world to discover the digital marketing strategy behind the app and how marketing works for Nike. In this business teardown video, Eric Siu shares his insight into Nike's website to look deep at one of the best marketing campaign strategies around as well as to use the content marketing strategy of the Nike team to provide a marketing plan example for those of you watching at home.

In this show, we are looking at digital marketing examples from an SEO, Content Marketing, CRO and general marketing perspective to help you learn how to grow a business and how you can start leveling up your marketing plan.

If you're a fan of shows like "How They Built This" or other startup channels, this video will give you an understanding of what the company is doing from a marketing perspective. You'll also get a glimpse into some of the tools that Eric Siu uses to evaluate a business model. Finally we'll take a peek into Nike's advertising campaigns and score them overall.

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[LevelingUpOfficial]

What's your favorite part about Nike's marketing? Let us know in the comments!

[hannahbutler]

I would love to see you do a teardown of Disney's marketing!

[RohitSingh-gmpp]

It's a great video. I have not come across anyone so far who's explained the concepts of digital marketing so well. More power to you Eric. God bless you.

[isaachuertavega]

Really great videos man! I run a social media agency myself and this is giving me some awesome ideas and more inspiration to keep learning about marketing so we can upgrade our game.

[cm]

Hi,
Eric,
I need your answer to this question according to your SEO knowledge and experiences
What should be the url structure for the content website in WordPress like it should be website.com/postname or it should be website.com/blog/postname or website.com/category/postname or Any concerns on this regarding seo
does that really matter? and which can be more better to go with?

[Complement_bags]

You should analyze Amazon or Apple if you haven't done it before

[sherrysingh]

Hi Eric,
Greetings of the day ! Can you please suggest any free advert analyser tool like adbeat which is free of cost? for learning purpose only