How to Create a Brand Identity - Research & Mood Board

I am so excited to share everything I have learned in the past 8 years of running my design studio in this new series!

I hope this third episode helps you find new ways to do brand research and create mood boards that help you find new directions for your brand concepts.

if you have any questions at all, please let me know in the comments!

Watch the earlier episodes here:

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#brandidentity #brandresearch #designprocess

[itsagoodday.s]

From all the videos I've seen about this topic, this is the most complete one, definitely has opened my eyes of how far I can take the research phase. I'm looking forward the next video 🤩

[sofymunoz]

I'm on my 4th semester of the graphic design career and your videos are just so entertaining and easy to understand, I love them all💖

[satyakidasgupta]

Thank you so much! Each and every step was very well explained really helpful and easy to understand. I really appreciate the effort you put in 👏

[photoaddiktt]

The best content i found so far creating a research based moodboard that too in a very organic way 👏👏👏
All the best 👍

[flywidme]

Thank you so much for sharing your design process! Your content is really helpful. 💚

[JimenaUrreaBlanco]

loved the video. What's the tool/extension you used to get the images from Pinterest (12:44)?

[AIvolution]

Your storytelling is clear with a sweet friendly voice. Thanks for your good work.

[jonahzehani]

Really great video Kayla (as usual) ! I'm wondering if we can get access to the template "Target and Audience Research" that you mentionned in the video!

Thank you

[nafiulnafi]

This is an absolutely amazing and resourceful video that I was looking for on the topic. Thanks a lot Kayla!

[nonono]

i'm planning a small business right now and this is so helpful for my own research and branding! thank you for posting so much great content ❤

[graphicdesign-zl]

one of the greatest videos about the topic

[tataiswatching]

thank you! I'm a self taught designer and this is very helpful! looking forward to more vdo!

[Cames-wi]

omg youre so organized!!1!! thats so refreshing to see haha also very good input, great video overall!

[eleragamer]

Amazing design, was it indesign you used for the report template?

[johnmosesa]

Eagerly waiting for the next class.. can u pls suggest any books to expand knowledge on branding and related topics which we designers regret not knowing about

[prasoonpatel]

Please add this video to the full playlist, it is missing from there.

[shamaspotify]

Thank you for this video, it was very very helpful!

[hannah]

Is this applicable for service-based company?

[danielhugheswebdesigns]

what is difference between millnote and figma?

[mrmohammad]

i need to creat research report template but i don't know how to find one:(