Conversion Rate Optimization Tip #1 (7% boost per second) #conversionrateoptimization

It has never been more important than now to fix the speed of your website.
In fact, your Conversion Rate will drop on average. 7% per second it takes for your site to load.

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Keep in mind that you should aim for about 2 seconds as most people will find that an acceptable loading speed.

Top metrics to look at:
Average Document Interactive Time: How many seconds until the page is usable?
Average Page Load Time: How many seconds to load the page fully?

Document Interactive Time is most important, as that’s how real users perceive page speed – how long it takes to render what’s above the fold. There might be a huge video and more stuff loading below the fold, but if people don’t see it right away, it won’t affect the perception of site speed.

Tools you can use to check your speed:

[conversion-rate-expert]

my first short. still learning the format! Improvements coming soon!