Conversion Rate Optimization - 8 Tips for Success | Marketing 360®

#WebsiteDesign #WebsiteConversions #RetargetingAds

Tips Discussed in Video:
1) 2.5 second rule
2) Would you pick you?
3) Clear call-to-action in one line
4) Easy/Clear navigation and conversion funnel
5) trust badges & reviews
6) mobile-first
7) Multi-channel retargeting
8) strong ad copy

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Presented by: JB Kellogg

JB Kellogg is the Co-Founder & Co-CEO of Madwire®. Madwire's brands Marketing 360® and Top Rated Local® are popular platforms used to help small businesses grow. Madwire was founded in 2009 and has since grown to nearly 1,000 people and over 100MM in annual revenue. JB & Co-CEO Joe Kellogg were recognized as Glassdoor's Highest Rated CEOs for 3 consecutive years (#1 overall in 2016). JB is passionate about small business marketing, leadership, sales, team culture and more and often shares the tips, tricks and strategies he's learned in life and while growing Madwire.

JB Kellogg on LinkedIn:

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Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® - voted one of the Nation's Best Places to Work by Glassdoor in 2016 & 2017!

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[stevesmith]

I use these tips weekly! With the things I'm learning about my conversion rates my business has more than doubled! Fantastic company and products!

[ruchitapatankar]

Straight to the points, no nonsense talk. Nice video

[dariolamela]

This video is amazing. Thank you so much!!

[JijjysMaison]

Really good points here. I realised a few mistakes on my sites. That I am changing as we speak. Thank you for the valuable advice...

[maxa]

Great value, this guy knows what he's talking about. Very succinct

[Orokusaki]

Another thought - 3 of these tips, less is more, easy navigation, and testing on mobile could all be done by the UI/UX (user interface, user experience) person/department.

[GirishVenkatachalam]

Really enjoy your tips shall apply to my website soon

[Orokusaki]

Along with high trust = high conversion, is the concept of social proof, the marketing and psychological concept that we want social approval. McDonald's "Billions and Billions served"

[phoebegreen]

Thanks for the tips. Will surely apply and see how it works.
Creative Digital Brain

[julianfleischer]

Is this guy in the background playing billard with himself? :D

[collinalexander]

Did this guy lose his left hand in a shark attack?? With all the advice he’s dishing out you think he would understand the importance of hand gestures and body language... but good content!