Case Study: Brand Identity Design Project for Jor

Join me in this video, as I walk you through my design process for creating the logo and visual brand identity for JOR, a personal AI assistant. From brand discovery to initial brainstorming to final design, I share tips and insights to help fellow designers with their own projects.

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Audio Used In This Video:

[didntara]

This is the best process video on branding I’ve ever watched! ❤

[FixbaaTech]

This is the best ever video I have watched on this subject matter.

[ESTDashwini]

Your behance portfolio really inspired me

[prashmeetverma]

Amazing process. So detailed starting from the strategy all the way to the final presentation.
And I loved how cleverly you combined all the keywords and came up with an optimum design.
Truly Inspired 💯

[Noble-World]

Wonderful...This is an amazing branding process guide for me. Truly appreciate the effort put into this, thank you.

[jdanielortega]

Hey Jen, I feel ashamed to ask even more of you after this literal gold mine you have just dumped on us, but is it too intrusive to ask for the following?

1. Regarding the pinterest search, which search terms do you use, and do you have a strategy to come up with them?
2. How many days do you take in each step? On average of course (Brand Strategy Definition, Moodboarding, Stylescaping, Sketching and Refining) I think this is very important to handle the client's expectation correctly.

You earned yourself a subscriber. Really looking towards your next drops.

[Adityakittoo]

Your Behance Portfolio always on my TOP list for inspirations

[BenDixon]

Mate! This is absolute gold dust. Thank you for sharing your process

[joybarua]

This is the best video I have seen on Brand Identity. Great!

[zararmalik]

You're a G! Keep at it! You're channel is gonna blow up!

[martaw]

every designer should see! the best video i have seen!

[md_sathik]

Thank you YouTube for showing this video to me 💯💥

[fernandopaiva]

OMG man, this is GOLD! Thank you so much for sharing!

[DeLaRic]

Very very good process and design what you have made

[jamesualized]

Wow! Thank you for sharing your process. I'm curious, will you be making a video or have a tutorial on the mockup portion of the case study? I'd be really interested in learning that haha

[AnasZahran]

Great video! I love it. Please make more videos like that.

[timojanssen]

Thanks for sharing this valuable information !!

[ZjoskevandenBoogaard]

You’re a real source of inspiration! Thank you 👏

[QamarAmin]

we need a full course on brand identity design

[juanocordoba]

your videos are truly something else. keep it up! <3