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What is strategy? | From A Business Professor
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Without a strategy, a firm will be like a boat with no anchor flailing about in the open sea. A good strategy could explain how a company plans to compete in a market and how it intends to grow at a profit. In this video, I will discuss what is strategy? What is competitive advantage? Why strategy is so important for a firm, and what are the key steps to formulate a business strategy.
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