The Brilliant Story Of Coca-Cola 'Share a Coke'

By 2010, Coca-Cola’s sales were slumping. As a matter of fact, they had been falling for the past several years and the main problem was that many teens were not drinking Coca-Cola anymore. So, Coca-Cola decided they needed a great marketing campaign to get teens back on Coke, and what they eventually created ended up being their most profitable and influential marketing campaign of all-time. This is the story of the “Share a Coke” campaign and how it had such an enormous impact on people. I hope you learn something new!

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Thank you all for watching! Let me know your opinions in the comments below, and I hope you learned something new!

[bcproductionvideos]

Who remembers seeing their name on a Coke back in the early 2010s?

[TheYuccaPlant]

i never thought having an extremely rare name would be beneficial to my health,

[Ustaleone]

Never thought I'd hear the phrase "get teens back on coke!" 😂

[ErinLastNameRedacted]

Has it really been that long since that campaign?

[officialsolarballsdione]

I do not remember this chanel haveing 100k!? Congrats!

[morecheeseplease]

Look forward to when you post vids! Short and sweet but gives interesting info

[madeintexasd]

This is crazy. It seems like the share a coke bottles hit the us in 2016-2018 but maybe I am just older than I realized and misrembering things.

[LessGo]

I remembered 12 year old me being hype af finding my name on a bottle in the fridge at the hotel once 😂

[melissacooper]

I thought the "Share A Coke" campaign was brilliant! I did get a joy of seeing my name and the names of family and friends on the bottles!

[KawKawKins]

This campaign made its way to New Zealand as well, still got 2 (empty) bottles with my name on them 😎

[comedyclownsstudios]

Bro back when the camoaugn was a thing, me and my family would never touch a plastic or glass coke bottle unless it have our names. Until later we pull a French revolution move and said fuck it and just drink the bottles that didn't have our name on it.

[Shrreder]

terrible soda and ethical history, but damn if it wasn't a brilliant marketing campaign

[RedrumZombies]

They never had my name, when I checked.