Scaling the Revenue Engine -- Chapter 12: Unit Economics

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Tom Mohr, Founder and CEO of CEO Quest, shares his research-backed insights and best practice advice for designing and managing your metrics infrastructure so that your unit economics are clear. Unit economics lead data-driven decision making that supports accelerated revenue growth.

Guest Geoff Nudd, Founder and CEO of ClearCare, shares how unit economics implementation and analysis propelled growth at ClearCare. Unit economics continue to be used to find the highest sources of leverage to focus on the next big thing that accelerates revenue growth. Nudd states, "You're blind without them."

This webinar covers material from Chapter 12: Unit Economics in the book Scaling the Revenue Engine, by Tom Mohr. You can read the chapter here:

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