STOP selling websites: high-ticket Web Design sales fundamental

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If you’re a Freelance Web Designer and are struggling to increase your rates and close more sales, you need to STOP selling websites, and do what I’m going to share with you today. I will explain a fundamental that is crucial to selling high ticket Web Design services at premium prices online. This will help you understand the psychology of why people really buy high ticket services, the mindset your clients are in when deciding to invest in your services, and will hopefully give you more empathy to sell without being pushy, which is IMHO the best way to sell your Freelance Web Design services as an introvert. Happy learning!

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About the plane, I would be definitely worried if is the Boeing Max 7

widam
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Statements like, 'I design websites that help businesses increase their yearly revenue', I personally stay away from. I don't sell SEO, I sell websites. A website won't leave my desk until it has all the foundations to organically grow in SERPs. That said, if the client puts no effort into getting their website out there, it can take a long time in a saturated market for them to see the benefits of the SEO foundations that I've put in place.

MichaelAtkinson-eg
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i care that it's not a Boeing 737 max :p

dave
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So much value man! Instantly subbed.

I have a question that's related to the topic, do you send the client a detailed contract before collecting payment, or do you send the contract afterwords?

Because if you're not selling the mechanics, then a super in depth contract that outlines everything that is included with the site build can be overwhelming to the client, and turn the sale into "I want to take time to think about it / I will get back to after I read it".

What that does is getting the client "colder" and makes him forget all the emotion that was built during the sales call...

The best practice is to collect payment right on the call after you've made the pitch and overcame the objections. But with something like web design where there are a lot of moving parts and contracts are important, it can affect the sales process.

Would really like to hear your opinion on this. Do you provide an in depth contract before payment collection?

WTPleo
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Imagine someone looking for a job has this on their website - "Reducing your turn-over rate and therefore improving your health by being loyal and dedicated to your company." I'd think, 'Dude, you make e-commerce websites, cut the new-age ad-man BS.' Red flags for me. I don't think the Simon Sinek methodology is the best tool across the board, it probably depends on the client. I guess ad people are used to this jargon so it'll fly with them. Outside of that industry it may work against you.

taunado
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Let me get on that Boeing 747 with high efficiency fuel consumption, I don't care about that trip to Italy, only here for the engineering!! 😂

zoistoik
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9:24
That specific example is emotional manipulation. Probably very effective, but definitely underhanded. Especially if the product underdelivers, this will leave an extremely sour taste in the client's mouth.

Maybe it's just me, but I would automatically feel like I'm being scammed or exploited if the person I'm hiring tried to upsell their service by leveraging my own words against me.

JoshuaRobertsCreates
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This channel is so underrated....the amount of content you give is awesome... Keep it up🖤

OhaaCoorporation
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This is perfectly timed! I'm a new website designer and I have been so curious about creating for conversion.
What kinds of copy would you recommend I write that include outcomes despite my being new and not having data to back my claims up yet???

raf_a.e.l
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I've just found your content and it's very helpful. Suscribed!

jorge.zamonsett
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Great insights, much love for your work. Gained a subscriber 🔥

kagisotom
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do you have any paid course or info ? i would be more than happy to pay for you information

TerpkeZ
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Great video mate! Definitely starting to use some of these tips 🙌

tonjrv