Full Workshop: Content Strategy & Information Architecture

This week we released our new course Web Design: Becoming a Professional, and today I want to give you a taste of the quality and depth we go into in the course.

So I’m giving you access to a full hour of video on the topic of Content strategy & Information architecture.

... and this is just the tip of the iceberg as we have so much more than video content inside the course:

- Exercises and practice files
- 2 Course projects
- Coaches to review your work
- Live events
- Resources and tools
- Monthly challenges
- And more!

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Timelapse:

00:00 Introduction: Content Strategy
01:19 Content Strategy vs. Information Architecture
01:45 What is content strategy
02:00 Information architecture
02:17 How we do it
02:40 First step: Do your prep
03:38 Second step: Brainstorm and discuss content, tone, SEO
04:33 Third step: Sort and group to pages
06:28 Fourth step: How to structure the content
08:27 The web structure tool: Site Map
09:08 The web structure: The non-fancy way
10:15 Sitemap labeling matter
10:40 Types of structure
13:16 One page vs multi-page
17:20 Common web components
17:36 Homepage: purpose and structure
20:48 Navigation: purpose and best practices
25:00 Global vs Local Navigation
27:00 Using breadcrumbs
28:00 Do you need a search function?
29:10 Hero section
31:40 Testimonials
34:00 The logo bar
36:00 Pricing table
38:20 Product page
40:30 Checkout page
44:20 Forms
45:00 Contact page
46:58 Footer
48:48 Content development process
49:10 Do the heavy lifting for them
50:10 Ask for approval
50:30 Copywriting tips
53:40 Proofread
55:07 How I do a site map
59:00 Summary

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#webdesign #freelancer #webdevelopment #business #entrepreneur

Thanks for watching the video [Insert Video Title Here]

[tomoworks]

It is quite amazing that you did a video this comprehensive and did not beat the viewer on the side of the head with products or services to buy. Immense respect given especially in this heavily monetized social media world.

[NandoDevlop]

Having this content quality for free is awesome, I'm really grateful.

[casa_kunst]

You have helped me throughout my whole freelance career to become more and more professional. Thank you soooo much <3

[timejumper]

I wish you could me my university professor! This 1hour is way more valuable than my 3years of learning design...

[phamhongvan]

I can't thank you enough for all the effort that you have put into making this course for FREE. This is my dream course to get started in web design: not heavy in theory and more into practical stuff. Great work!!! ❤️👌

[codysensenig]

This content is the bomb! Haven't found stuff that's so informative elsewhere.

[meegananant]

Flux Academy truly is the best for learning anything UX. I can't thank you enough for being a guiding light through this learning journey ❤

[YOHORatiuneaIgienei]

This is a great lesson for beginners graphic designer. Thank you for education! I was stocked with all the information. Now, I understand where I was making wrong and how I can structure it. A lot of good info.

[DavidGonzalez-bc]

This content was packed with great info!

[mntk]

Binged the whole video. Full of good stuff!!

[mohamednaflan]

52:35 I think you meant, if you break it down into bullet lists, it'll be way easier to consume and skim.

[bittersvveet]

thanks for not wasting my time like the rest of the videos about IA

[aakashjyoti]

thankyou verymuch bro.. these playlist means a lot for me.. as a beginer i usually stuck many places but after your playlist thnigs r getting easy for me atleast some senario atleast i know what im doing and what i need to do now..

[AinaKanatkyzy]

Really valuable content for a web design course, something not all courses do not provide, emphasizing the knowledge of tools mostly. Watching it as a designer with 2 years of experience 😅

[BellaRocs]

I love Flux’ content! Thank you for the work you’ve put into design teachings. Super educational.

[miraelee]

Thank you so much! I can not believe it is a FREE course!

[Neoxima-ui]

I was scared his mic would explode at any moment...


Great workshop, very clear!

[ruwanwlr]

Killer tutorial, exciting to watch another one for "Adobe XD to wordpress+Elementor". Thanks

[stefanosghinolfi]

who has been blind their whole life and can finally see. I can't express my gratitude in words but tNice tutorials is the best I can do. THANK YOU SO

[peterodewumi]

This is great, it enlightens me on how to create a website