How to Do Keyword Research From A to Z (2024)

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⚒ HANDFUL RESOURCES

In this video, we'll show you how to do keyword research and focus your efforts on those keywords that really count and can bring you more traffic and revenue in the future.

For your convenience, we've divided the keyword research process into seven steps. From creating a list of seed keywords to building a keyword map and monitoring the results.

Step #1. Create a list of seed keywords
This is where the process of generating keyword ideas starts. Seed keywords to help you kickstart the process of generating more keywords.

Step #2. Choose SEO tools to use
We’ll show you how to use Google Ads Keyword Planner, Google Search Console, Google Trends, SEO PowerSuite’s Rank Tracker + Reddit, and niche forums to generate thousands of keyword ideas.

Step #3. Generate your keyword list
In this part of the video, we’ll explore some of the keyword research methods in Rank Tracker (TF-IDF Explorer, Related Searches) in more detail.

Step #4. Filter your data
After you’re done with generating keyword ideas, it’s time to filter your list to exclude useless results. Here we’ll talk about the most useful metrics according to which you need to analyze your keywords and pick the ones with the highest potential. These metrics include keyword length, search volume, difficulty, expected traffic, cost per click.

Step #5. Prioritize your keywords
Now you’ll need to segment and prioritize your final selection of keywords so that they are a little easier to manage and implement in your SEO strategy. In this part of the video, we’ll talk about the universal criteria for SEO segmentation: semantic similarity, search intent, search volume, and competition. And of course will show you how they work in practice.

Step #6. Build a keyword map
What's the use of a keyword map? It prevents keyword cannibalization. We’ll show you how to build one using good old Excel.

Step #7. Monitor the results and adjust your strategy
And finally, you’ll learn an effective way of monitoring the results.

Timestamps:
00:00 Intro
01:13 Why to do keyword research?
02:25 Step #1. Create a list of seed keywords
03:59 Step #2. Choose SEO tools
09:54 Step #3. Generate your keyword list
11:14 Step #4. Filter your data
15:34 Step #5. Prioritize your keywords
19:17 Step #6. Build a keyword map
20:50 Step #7. Monitor the results and adjust your strategy

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Timestamps:
00:00 Intro
01:13 Why to do keyword research?
02:25 Step #1. Create a list of seed keywords
03:59 Step #2. Choose SEO tools
09:54 Step #3. Generate your keyword list
11:14 Step #4. Filter your data
15:34 Step #5. Prioritize your keywords
19:17 Step #6. Build a keyword map
20:50 Step #7. Monitor the results and adjust your strategy

seo.powersuite
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Finally! This is what was missing, guys - bravo to you Mary, Inessa and the whole team for listening us!

marcofamaonline
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*This was an incredibly comprehensive guide!*

KeywordResearchSimplified
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I watched the video couple of times, not that i dont understand or its confusing, the host distracted me many times 🤩, she is a diva, On serious note, great explanation and easily understandable content, Thanks a lot.

samayamanthulamanikantavin
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Bravo! I've been eagerly waiting for your next video after I watched one about youtube SEO. Luv the way you put sophisticated SEO things into a simple and easy-digestable form. What's up in line, guys?:)

arthurprecious
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Really get tutorial, presentation, and software. Great Job

mohammadsaleh
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Thanks for another awesome video tutorial, Mary! 👍🔥💪

inessabokhan
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Hello Mary, I must say, best Video about this topic I´ve ever seen. I love the content and the way you explain. Thanks.

LedclusiveDeLEDShop
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is there a way that you provide 1 to 1 classes? Please suggest

Yasinarbi
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Hey Team! Quick Youtube SEO Tip: Mentioning your Exact Match Main Keyword in your introduction sentence, makes it readable for search engines (in the beginning of your video transcript) - but this is gold - lets keep this a secret :)

KI-SEO-HACKS
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Thank you so much for the best keyword research idea.❤

santoshrai
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Hi dear plz upload a video of tags title and discription policy in 2022

cutestworld
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FOR VENEZUELA WE NEED SPANISH PLEASE....

JuanDiaz