How To Link GA4 (Google Analytics 4) To Google Ads

Learn how to link your Google Analytics 4 (GA4) to Google Ads so you can report on the performance of your Google Ads campaigns in GA4.

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#GoogleAnalytics4 #GoogleAds #GA4

[rexhe]

Love your videos Benjamin! It's been super helpful watching you video series to help me get started in my ecomm journey.

[alsefati]

This guy is awsome, love his GA4 content!

[EarlCameron-tyul]

Really clever explanation and no unnecessary verbiage! Respect! + subscription

[agung_laksana]

Hi Benjamin, thank you very much for the video. Really helpful.

On 4:32 on the right side, there is a column 'Apps and web metrics' column and there is an 'activate' button. Should I press it as well? Could you please help us what is that 'apps and web metrics' activation mean?

Btw this video is embedded on Google Ads official dashboard (on linked accounts instruction). So cool 👍

[christabelabumere]

Thank you i found this video extremely helpful

[mathieuguerin]

Thanks! Question : Is it normal that there is no longer the option to add Analytics data to the columns? (Rebound rate or pages views, for examples)

[iuliamensicova]

Benjamin, thank you for all your videos, very helpful. Have a question about All users audience in G4: i have linked G4 and GAds acc on 17 of june, in july and august total users 27k, but GAds to not see these users, Too small to serve in All Users of (g4 property name). Should i check smth else or should i talk to the support? thank you in advance

[shafiabbas]

Brother u are explained very easy and in simple way thanks its realy helped and worked for me

[hafezaazizi]

thank u, u made it easy! btw u have a very comfortable face! feels good to look at you!

[stevie-ads]

Hi, thank you for the great content? I have a question: Where do I find the google ads impressions in google analytics 4? I just cant find it.
Appreciate you!

Regards

[aaacademy]

Hi.

Thank you soo much for the video, I want to know, what happens if I do not see the activate button after linking GA4 in my Google Ads. It's status is linked, but it's not showing the activate button for app & Web metrics

[GriffinThomasMFCEO]

Great video, apparently I was already setup lol

[aakanksharai]

Hi Benjamin, Do we add google ads account to the main GA4 property or sub property?

[kklip]

Thank you for this, any idea why I can't find the 'Tools & Settings' in my Ads admin? Also, would not linking be the reason my ads impressions are not picking up after my website migration couple months ago (i switched to GA4 when i migrated the site too).

[dsbdnet]

What is best practice in terms of linking GA4 AND UA to Google Ads? Yes link both? Or link only GA4?

[jackmarketing]

Nice. Is there a tool to upload annotations from Universal to GA4?

[helpkhn]

Hi Benjamin, Great video! Should we also add a Google Tag connection to Google Ads? We currently have one Google Tag connected to GA4

[SheenuGameCenter]

hi, is there any way that you can check the property id in google ads i have created a new property in ga4 as said by you. so it shows 2 ga4 properties in my google ads account. so just to make sure.

[ThemeManiac]

Thanks a lot, but what I dont know I have linked my Ga4 to GAds and it shows me apps and web metrics which I havent activated yet... What will happen if I activate apps and web metrics?

[nicholasjohnfield]

Thanks. The point on google signals was useful.