An Introduction To Grand Seiko - Collection Overview, Movement Tech & More with Joe Kirk

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I recently traveled to New York for Grand Seiko's second GS9 Club event. After the party, I sat down with Joe Kirk, Grand Seiko's Brand Curator, for an in-depth look at the major model families within the collection, a detailed look at some of the brand's incredible movement tech, and a whole lot more. What are your thoughts on Grand Seiko?

Videos Mentioned:

0:00 - Introduction
1:23 - Grand Seiko Movements
4:25 - Elegance Collection
14:17 - Heritage Collection
19:48 - Sports Collection
23:35 - Evolution 9 Collection
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This guy is the best salesperson I’ve seen. An incredible rep for the brand, I hope he ascends the corporate ladder at GS and is given the recognition he deserves. Bought the SBGM221 for myself last XMAS. Now own 3 GS’. It is truly a disease but, I’m happy to be among a sick group of sick people.

baxoutthebox
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Joe is so knowledgeable and passionate about Grand Seiko. Really great to see employees that know all there is to know about the watches and speaking like they're watchmakers rather than just memorising the brochures. Grand Seiko should take pride in this kind of quality and excellence across their organisation.

TagmatonDomestikon
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Hope Grand Seiko continues to refine and slim down their timepieces ! They have released lovely stuff the last couple of years

HRM.H
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Joe seems like such a fantastic rep for GS—a consummate enthusiast and a nice guy to boot!

PretzelLogic
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Joe is an absolute All Star for the brand. I really appreciate your knowledge and ability to deliver the message so eloquently

JJPanozzo
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I have fallen in love with GS this year. Such attention to detail and insane levels of execution and quality! I have the SBGX259, SBGP015, SBGA465 and SBGN003 and won’t be stopping there! Such a great, under appreciated brand.

OnlineXplorers
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Joe Kirk is the most impressive ⌚ industry representative that I have seen represent his brand.

I do not know his background, but his grasp of movements is quite proficient to the point where he can explain complex mechanical engineering in plain terms.

Great video.

Swiss_Army_Knife
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I could listen to Mr. Kirk for hours. Pure pleasure. And with every year I understand GS better and better. Maybe one day it will find its way to my drawer

piffCo_
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I’ve worked with thousands of businesses and their employees over the years.

I’ve seen Joe Kirk in many presentations including at horological society events.

Mr. Kirk might be one of the ‘great hires’ ever. Just a perfect spokesperson for all that Grand Seiko is and stands for in the North American market.

My compliments to GS and Mr. Kirk.

gordtulk
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Great video! Thank you Teddy and Joe. I just bought a Grand Seiko SLGA009 at the Kyoto boutique in Japan last week. My sales rep, Shiro, was an absolute gentleman. I contemplated the SLGH005 and/or blue and green dial spring drives, but I kept coming back to the SLGA009 White Birch. It's clean, classy and beautiful. Shiro and his older assistant, Suzuki, were swelling with pride as I asked them to put my Daytona in the GS box as I wanted to wear the White Birch out of the store. It's my new daily watch. Few people can appreciate what it is but I love it.

jamesnthao
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I saw the title and I was super excited, and then I freaked out because this is going to raise demand for GS even more before I can buy one 😂 but this is a much needed video for all watch fans! Thanks Teddy!

konadora
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Wow. I mean this Joe guy. “The” most knowledgeable and enthusiastic brand rep I’ve ever seen. What a fantastic video and I never knew that the quartz models were such high end. I always wrote them off as just crappy quartz. Really made me sit up with the way Joe described those. GS is infinitely more interesting to me than any other volume Swiss manufacturer. Joe I hope you see this comment and thank you Teddy for making this video.

DigitalPRCourses
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Joe is chill, he leaves very little up to speculation once he has finished explaining the use and process. I just love that.

skunkwerx
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Grand Seiko was the brand that got me into watches in the first place and abandon smart watches. The artistry and innovation captivated me and the fact that at that time, it had it’s fanbase but not a household name like Rolex made me more interested in getting one. I got my grail piece, the Shunbun this year and it was my 4th watch but my most treasured piece I wear.

Thank you for this video Teddy! Keel up the great content!

dranzerkai
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This guy is just a Grand Seiko bible, thank you Joe and thank you Teddy. For a while I was thinking about extending my collection with GS, after Omega Rolex and IWC, now I have a better view and accurate idea of which one will be my next time keeper. All the best guys and best wishes to you Teddy for your channel!

willyforbin
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Being a deep sea welder, Casio has always been savior for the last 19 years. After retiring Grand seiko skyflake is my first luxury watch. I bought it in October this year. And it’s December, I bought two more GS watches. I am not a watch nerd by any means, still learning, but being a guy who doesn’t chase status symbols and attention, I think the GS watches are the most reliable and gorgeous time pieces at those price points.

brandonjoseph
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I always liked Grand Seiko...but after this episode, I have fallen IN LOVE with Grand Seiko! Beautiful timepieces that are so high quality for the money! Thanks Teddy!

Beeker
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Great educative clip from Joe going into depth of some of GS spectacular movements and watch designs. The finishing touch of GS in general is in my opinion on another level compared to many watch brands. Its getting about time GS receiving the watch market appreciation it deserves.

bonvivantviveur
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Mr Joseph kirk should be elevated to the highest of levels within the grand seiko company, his presentation within the whole branding and his appearance is outstanding , teddy a great gentleman also watch his segments alot keep up the great work gentleman, il be saving up for a grand seiko as my next purchase

tasmaniancaptain
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One of the best, if not THE best, interview of a watch brand representative I have seen!

chrismuz