Advanced Facebook Ad Targeting: A Research Method for Finding Relevant Cold Audiences

Need to find new and relevant audiences to target with your Facebook ads? Expert Rick Mulready shows you an advanced targeting method for expanding your cold audiences.

You’ll discover a detailed research process (using Facebook's native tools) that ensures your ads will be highly targeted to relevant people.

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00:00 Intro
00:30 3 Types of Facebook Audiences Types for Ad Targeting
01:51 Identify Characteristics of Your Target Audience
02:50 Research Interests With Facebook Audience Insights
05:08 Research Interests With Facebook Ad Set Detailed Targeting
06:04 Group Interests for Optimal Targeting Audiences

#SocialMediaMarketing #FacebookMarketing #FacebookAds

[AudryRoseYT]

I got my first sale from FB ads from using this method! I used an A+B test to test different interest sets, now I'm going to keep doing my research. Thank you!

[gigicasablancaas]

please make an updated version! the ad manager is so different now and this video was so helpful

[briannolan]

I want to start advertising my services on FB and didn't know where to begin. I stumbled upon this video and I'm so glad I did. You really helped to explain what I've been looking to do. I hope I can find who to target for my niche service. I feel a little more empowered now. Thanks for this video.

[positivity]

I’ve paid thousands for courses and didn’t learn what I just learned here in 8 mins !!! And you didn’t use a ton of Big words and Acronyms and think that we just automatically would know what that means lol. You were extremely practical. Thanks so much !

[lifegood]

I have seen hundreds of videos on facebook ads but this video comes top of

Best targeting Audience Video I have ever seen.... 👍👍

[Manishdna]

This is our future. We need to know and learn more about this. Thank you for making this so useful!

[jmthemelomane]

This is AMAMZING, exactly what I was missing. Thanks

[lifeofkms]

Dude I love you. thank you for making an actual clear instructional video with actual practical information.

[randoomrides]

Recently I researching how to find right target audience, believe me this video helps me a lot, Thanks for sharing this:)

[sidvideos]

info but i can't find the audience insight link ? My Adsmanager dashboard looks very different. Can you plz help. Thanks in advance

[OseiThibert]

I’m not sure where to find this on my add Plesse help.

[lvhomesales]

Any way to get an updated version of this as FB has changed its layout and settings? Txs

[socialsavvico]

Wow!!! I’ve paid for ads programs and literally none of them show me this and I get it for free!! 🤦‍♀️🤦‍♀️🤦‍♀️. But also, thank you so much for keeping this 🙏

[artificialelijah]

Really good distinction you made between warm audiences, colder and cold audiences. This is a powerful video!

[WisestGeneration]

Wow! This video is so well done. I can only imagine how much time and effort went into making this video. You made it looks so simply, easy and most importantly entertaining. So flawless! Definitely subscribed!

[anthonyvernolini]

great video, do I have to create a business account before getting to use this because i cannot locate Create Audience? thanks you

[שלומרגוליס]

Hi, on 6:41 you mentioned the best size of audience. I assume it’s about USA.
But what about Israel for example which has 8 million people in the country.
What is the ideal size?

[bullbell]

Great Video! Clear. Concise. Super informative. And the editing is on point. Thank you!

[ishaoffscript]

THIS IS A GREAT VIDEO! Thank you for the suggestions on how to target.

[erkanguru]

Could you please do another video incorporating the new changes that we see when creating audiences? Things keep changing!