Kevin Hale - How to Improve Conversion Rates

YC Partner Kevin Hale covers the first principles of conversion, one of the main drivers of growth for your startup, and how you can improve it starting with your landing page.

Timestamps
0:00 Introduction
1:04 Benchmarks
3:28 The knowledge gap
5:05 How do I get users to push the button?
11:00 Real-world examples

[codekaze]

This is simply an amazing talk, the value here is unmatched by anything else I've seen on this topic. Just blown away.

[matrenitski]

Main questions for convenience:
What is it?
Is ir right for me?
Is it legit?
Who else is using it?
How much is it? What's the catch?
Where can I get help?

[Alphfirm]

amazing presentations! Really to-the-point and easy to understand

[emilylynn]

I agree, wanted to hear the conclusion and the QA with this particular topic; especially as it pertains to my tasks with the start-up I'm in. Would have loved to see more examples as well.

[lucentics]

All HAIL Kevin! Back at it again with another transformational lesson... You always killed it.

[boanooligafo]

It would be great to have a video focusing on improving conversion rates for in-product funnels.

[BiancaAguglia]

Useful tips. I particularly like how the two critiques made your message perfectly clear. Also, I like how the tips can be used for other types of content (eg. bid for project work, etc). Great job, as always. 😊

[TheGreyFalcon]

Video ended too soon. Wanted to hear the conclusion, and Q&A...

[adamfreeman]

To the guy at 5:47 Don't forget to send a postcard from your trip bro

[GrowWithWill]

8:00 so true. Cut the MBA fluff. Keep it simple. So simple a fifth grader can understand your value prop.

[Powaup]

No more QnA? i found them really valuable

[elonmusk]

Hey. Please tell me what you think about Plerdy and their instruments. I'm going to work with them, but I haven't made up my mind yet.

[ankk]

Reduce the knowledge gap of user and landing page

Distance of cta and magic moment should be very less

Explain what it does in one sentence so that all can understand

[ymmpwhi]

He belch at 17:34
Very interesting. Thank you

[shawnmclean]

3:05 children social networks? man I'm 30 and play runescape from time to time.

[leonardoca]

I get this! Useful, simple and easy to understand. Yay! 1038

[frankpoleski]

Not go lie I thought the title said Kevin Hart

[iagreewithyou]

I fell asleep and woke up to this video. I’m so confused right now

[guybrushthreepwood]

8:40 Russian scamming site?! Why wouldn't you say just "can't look like a scamming site"??

[thosearentpillows]

5:47 glad he didn’t Biden up the stairs.