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Analyzing Billions of Transactions to Understand Consumer Behavior - Michael Babineau and Kevin Hale
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Kevin Hale is a Partner at YC. Before working at YC he cofounded Wufoo.
The YC Podcast is hosted by Craig Cannon.
Y Combinator invests a small amount of money ($150k) in a large number of startups (recently 200), twice a year.
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Topics
00:00 - What idea did Mike apply to YC with?
00:45 - Where did the idea come from?
4:00 - From project to company
9:45 - What info did investors want to know that Second Measure could provide?
11:30 - Their first customers
14:00 - The primary use case of Second Measure for VCs
16:45 - What questions are they trying to answer?
19:00 - Data examples from their blog
27:00 - Second Measure's product development process
29:00 - Finding good data scientists who work from first principles
36:30 - Why is credit card data so messy?
41:30 - Cleaning data
43:45 - Using their product for competitive analysis
47:00 - Their sales process
48:30 - Raising money from Goldman Sachs and Citi
51:30 - Focusing on a specific problem
53:30 - Keeping the product compelling when it's table stakes
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