How To Start A Sauce Business That Works @sweetbabyrayscatering

Do you plan to start your own sauce business? Here is some important advice for you. The first step? Do Your Research. Learn how to make, bottle, and sell your own sauce with tips from Duce Raymond (Sweet Baby Ray's Barbecue) and Shawn Walchef (Cali BBQ Media).

Duce Raymond is part of the legendary barbecue family that created Sweet Baby Ray's Barbecue Sauce. He has spent his whole life in and around the food and barbecue industry so he knows quite a bit about how to start a successful sauce business.

"If you're really dead set on it, come up with a plan," Duce said in this video from the Chicago Sweet Baby Ray's BBQ Restaurant and catering company. "Where are you going to sell the sauce? What are you going to do with it?"

The Raymond family helped build a company that is synonymous with outdoor cooking everywhere. The Sweet Baby Ray’s famous barbecue sauce brand — which was sold to Ken’s Foods in 2005 for $30 million — has become such a conglomerate that their hundreds of millions in sales, obviously number one, total the next seven brands’ sales combined.

Make sure you watch the full video to see the real secret to selling sauce. Hint: don't sell sauce until you sell your story on social media first.

Do you have a sauce business or plan on starting one? Let us know in the comments so we can connect!

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How To Bottle and Sell Sauce:
1. Create a Recipe.
2. Name and Design.
3. Get a UPC Code.
4. Get Nutrition Facts.
5. Bottle the sauce yourself or find a co-packer.

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Larry "Duce" Raymond was destined to make a splash in the food industry. Son of Chef Larry Raymond and nephew of Dave Raymond, the creators of Sweet Baby Ray’s Barbecue Sauce, Duce is the Executive Chef of True Cuisine Event Catering and Sweet Baby Ray's BBQ Catering.
Duce grew up in and around restaurants, and began working in the food and service industry at the age of 12. His desire to learn and practice the culinary arts quickly blossomed into a passion. In his role as Executive Chef and Culinary Director, he expedites huge events such as the JP Morgan Corporate Challenge, Chicago Cares Serve-a-thon and large upscale weddings and cocktail receptions.
Duce Raymond and Dave Raymond are also KCBS Barbecue Competition teammates.

#sauce #bbqsauce #bbq

[calebsmith]

If you’re going to interview someone, let them speak.

[TellMeMoreTMM]

Used to talk to Dave Raymond at BBQ conventions over a decade ago. Really great guy.

[GM-gjhs]

There are people who actually book good guests and followers want to watch. I see many unexperienced interviewers who actually need to learn how to interview because what happens is when they don’t listen or keep interrupting the question that the followers want to have the answer to gets changed because the interviewer changes the thought process of the guest. I’m a follower of this channel, and I love all the information. People learn new things every day.

[snowcrash]

Awesome video guys. Been a big fan of Sweet Baby Rays since the 1990s. We are getting ready to step into the BBQ sauce ring ourselves out here in Hawaii. A lot of great information in this video and we will be implementing all of them. Mahalos.

[ricric]

I'm trying to start a sauce as well n the taste is amazing.

[PDXDilly]

Dude stop interpreting 😂 let the man speak

[judonomi]

Got it... So step #1 is to come from a family that has a sauce empire already lol

[michaelmcgillicutty]

I think that's the tough part of starting. With laws it's tough to make it out of your own home kitchen. It's expensive to open up a small warehouse

[johnfrench]

Thanks for the video! Can you recomend a copacker?

[WholeWorld]

The host was GREAT! Duce kept skipping important steps also the social media part duce never even mentioned.

[JohnnyMFMitchell]

I need to know what permits I need to have to be legal

[sasklion]

Trying hard, but in the wrong niche. You can clearly tell. Next time, let your guests speak.

[nhrafan]

Unfortunately this video is not for the common man with limited funds and limited outlets. I am just getting started researching about copackers because I need to take my bbq sauce to the next level. I've kicked ass at farmers markets and I have made my bbq out of my kitchen, 10 jars at a time.

[jklcksmthbo]

Although we have our own copacker and are selling in 1 small family owned grocery store, and a trade market in town & outside of town we aren't selling as quickly as we need to be. Suggestions on how to scale more quickly.

[ourcalltoadventure]

A host that doesnt let the guest talk and has background music during an interview.

[nole]

The nastiest part of starting a sauce business is getting past the government hurdles. In Georgia you cannot start out making it in your own kitchen. You have to make it in a kitchen which is separate from your normal kitchen and it has to be state inspected and approved. Either that or you have to make it at a special government approved kitchen outside of your home. And that’s just for starters. The government is going to be your biggest nemesis when trying to start a sauce business. The rest is easy and fun compared to the BS gauntlet the government will put you through.

[lindatheempress]

You talk toooo Let the man speak geeeshhhh