Purpose at Work with Simon Mainwaring: Ep 138 | Win the Day with James Whittaker

“Vision without action is merely a dream. Action without vision is merely passing time. But vision with action can change the world.” – Nelson Mandela

In this episode:
» The importance of collective purpose and the role of business in solving the world's biggest challenges.
» What the “Lead with We” formula is, and how to apply it to accelerate and scale your company's growth and impact.
» The importance of purpose-driven messaging and storytelling, and how it can be lived by every layer of your business; and
» How you can become the leader we all need in today's fast-paced, digital world.

Let’s WIN THE DAY with Simon Mainwaring!
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Podcast / blog version of this episode:
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Timemarkers:

0:52 Who is Simon Mainwaring

2:53 How a Sydney boy become an advertising executive

4:20 Why we should focus on impact in business

7:00 Work-life balance (and the four-day work week)

10:49 What is an average day as an advertising executive

12:10 Create an emotional connection with your customer

14:33 How the death of Simon’s father changed his perspective

18:18 How to align your personal purpose with your career (and Law of Attraction)

21:45 Finding flow in nature

25:10 What ‘We First’ means

28:07 How to build a movement through social impact

33:20 Should companies take a stand on social and political issues

36:47 Three questions to ask yourself as a business owner

39:30 The three biggest mistakes companies make with their purpose

42:09 How to get a ‘yes’ in every business pitch (improve your sales conversions)

45:52 How to ‘Lead With We’ in the home

49:12 What books Simon Mainwaring reads to stay ahead of his competitors

53:10 Affirmation

54:45 Rocket Round
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Resources / links mentioned:

⚡ Simon Mainwaring website:

🍏 We First website

📝 Simon Mainwaring Facebook:

📷 Simon Mainwaring Instagram:

🌎 Simon Mainwaring Twitter:

🔥 Simon Mainwaring LinkedIn:

📚 ‘Lead with We’ by Simon Mainwaring:

📚 ‘We First’ by Simon Mainwaring:

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About Simon Mainwaring:

Simon Mainwaring is a brand futurist, global keynote speaker, and NY Times bestselling author. Simon’s superpower is showing companies how to drive business growth and increase profit by scaling their positive impact.

He is the founder and CEO of We First, a brand consultancy that has helped companies like Sony, The Coffee Bean, Timberland, and Toms, to accelerate their growth and impact

Simon's latest book, Lead With We: The Business Revolution that Will Save Our Future, was voted the McKinsey Top Business Bestseller on Workplace & Culture. His previous book, We First: How Brands and Consumers Use Social Media to Build a Better World, is also a New York Times and Wall Street Journal bestseller, and was named the Best Business Marketing Book of the Year.

Simon has been named one of the top keynote speakers in the world, is a regular columnist for Forbes, and in 2015 was a finalist for Global Australian of the Year.
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