Unit 2 (Marketing Campaign) Exam Warmup | BTEC National Business 2024

Join Jim for a Unit 2 exam warmup.

#btecnationalbusiness #btecbusiness

SESSION TIMESTAMPS
00:00:00 Introduction
00:04:49 Part A & Part B Overview
00:08:48 Activity 1 overview
00:13:04 Activity 2 overview
00:15:36 Research pack contents
00:18:40 A4 notes - what you can include
00:21:20 AF2 Aims & Objectives
00:24:08 AF3 Analysis of Research
00:28:16 AF4 SWOT Analysis
00:32:00 AF4 Product Life Cycle
00:35:53 AF4 Key points
00:44:57 AF5 Marketing Message
00:48:01 AF5 Marketing Mix
01:00:17 AF6 Marketing Budget
01:04:49 Final Q&A

[tutoru-official]

Thanks to everyone who joined us live, Here are the links:

Here are the session timestamps for this livestream:
00:00:00 Introduction
00:04:49 Part A & Part B Overview
00:08:48 Activity 1 overview
00:13:04 Activity 2 overview
00:15:36 Research pack contents
00:18:40 A4 notes - what you can include
00:21:20 AF2 Aims & Objectives
00:24:08 AF3 Analysis of Research
00:28:16 AF4 SWOT Analysis
00:32:00 AF4 Product Life Cycle
00:35:53 AF4 Key points
00:44:57 AF5 Marketing Message
00:48:01 AF5 Marketing Mix
01:00:17 AF6 Marketing Budget
01:04:49 Final Q&A

[mowbs]

Jim can you hold my hand when i sit the exam because i get a bit nervous

[bhscmny]

guys make sure to pre-plan your answers on your 2 sides of A4!

[youreclapped]

Are you doing a live tomorrow before part b? I would be very helpful

[welovethesimsfreeplay]

What's the difference between place and physical evidence in the 7Ps

[RuRu-mjqm]

feeling funky like funky flasks ngl 🤭🤩

[Phie_ee]

Can you tell me what I can write for secondary research?

[mustaqm]

We getting to the trap house with this one 🗣️🔥🗣️🔥

[Arron-lkse]

17:17 is secondary research the first part we get on thursdays or what we get on friday?

[revice]

For the objectives i have to figure out what objectives i have to do based on the chosen option

[Cynosurebby]

If I collapse during the exam can you finish my paper for me please

[mxbcfyh]

No mercy to the exam paper I will get full marks ❤

[infinityvald]

For tomorrow, what notes should I write? Will those notes will be marked?

[BettyOpeyemi]

I think I should put it this way; can radio advertisement be used for any kind of companies/products like Coca Cola?

[Lily-Mxe]

you mentioned a competition for one of the campaigns, could you explain that further please?

[omarhasan-xwmx]

Are there any specific SMART objectives where i can use for any Aim? I am asking because i waste so much time trying to find 3 SMART objectives and by the end i am not sure if they are even right.

[omarhasan-xwmx]

Do we get marks for writing a Marketing message? And if yes how much? Thank you

[Svitrapids_or_happyboi]

BIG J are we able to talk about pricing strategies such “destroyer pricing” for the pricing in the 7ps

[BettyOpeyemi]

Is it usually a must to include figures while talking about the competitors??

[Farukyn_]

Hey Jim I get 45 minutes extra due to medical reasons, what do you suggest I spend that time on.