Customer Relationship Management | Main Components of CRM | Great Learning

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Customer relationship management has significantly impacted all the organizations that have included them in their business model. Businesses were able to increase sales have better customer service had good client retention. In this course, you will be understanding customer relationship management, its benefits, the main components, and I will also be understanding the CRM process. This course will also be discussing the roles and responsibilities of the customer relationship managers and, in the end, will be discussing the examples of CRM

00:00:00 Introduction
00:04:57 What is Customer Relationship Management?
00:09:28 Benefits of CRM
00:19:31 Main Components of CRM
00:32:27 CRM Process
00:38:19 What do Customer Relationship Managers do?
00:43:10 Examples of CRM
00:46:03 Summary

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