Every Product Manager is a Growth Product Manager by Shopkick

We all enter a company as part of an organization, each with a set of teams with their own purpose. We start with this sense of mission we attach to our role — whether you are a PM, a designer, a marketer, and more. It’s exciting, and the level of role specialization makes you motivated to reach the goals that you set for that role.

But let’s take another step back. Remove the attribute of whether you work on Core Product, Growth, Marketing, Engineering, or Design. Now what do you see your role as?I hope your answer was related to growth, because that’s what the ultimate company goal is.

Gaurav Hardikar, Senior Product Manager at Shopkick, talked about how every Product Manager is a Growth Product Manager. Gaurav is customer obsessed, data driven, and focused on UX and Design. He has a strategic vision and he's execution oriented.

ABOUT US:

Product School is the world’s first tech business school. We offer certified Product Management, Coding, and Data courses; our instructors are real-world managers working at top tech companies such as Google, Facebook, Snapchat, Airbnb, LinkedIn, PayPal, and Netflix.

Our classes are part-time, designed to fit into your work schedule, and the campuses are located in Silicon Valley, San Francisco, New York, Orange County and Los Angeles.

Product leaders from local top tech companies visit Product School campuses each week. Through lectures, panel discussions, and a variety of other forums, the world’s top product managers visit Product School to provide invaluable real-world insights into critical management issues.

#ProductManagement #ProductSchool #Upskill #TechEducation #Education #Product #TechStartup #FinTech #Business #ProductManager #ProdMgmt

[m]

Isn't that like saying ultimately all employees work in Sales.

[nilleshdalvvi]

The mike audio being separate from the video makes the comprehension poor. Please help integrate audio with the video and not through mike.