What do I do as a Product Manager?

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If you work in tech (or are planning to), you'll either be a product manager or work with one. So now is a fine time to learn about us! What do product managers do? How do we set goals and measure success? How do we know what products to launch?

✨ N E W P H O N E , W H O D I S ? ✨
I'm Chloe ~ I tell stories about my life and I also happen to work in tech. Welcome to my channel where I share my stories on some of the biggest mistakes, decisions, and lessons in my life as a millennial techie. Enjoy!

Interested in Product jobs? I've curated a job board with openings!

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#colorsofchloe #productmanagement #whatdoproductmanagersdo
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Hi friends!! Thanks for watching this video on my career as a PM! If you wanna watch more, check these out! 👇

Interested in Product jobs? I've curated a job board with openings!

chloeshih
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This is a good description of an entry level product management position. It's a narrow slice of what product managers are responsible as they grow in the career. So, for those interested in the function, this leads to roles where you'll manage teams, gain responsibility for product strategy, multi-functional product launches, business/pricing models, ROI/NPV, innovation and customer research, and ultimately, if interested, a general management role.

freedomtweezle
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I loved the % breakdown of work you mentioned. That is SO accurate. The meetings are the most time consuming part of this role. I just finished my first year as a Product Manager and I am loving my career. Thanks so much for this video.

alexrivera
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You know this video was made by a great PM because a great PM knows how to build products for their audience. And you've definitely hit it out of the park with this one! Succinct information, clear laid out examples, fun laidback atmosphere, striking visuals. I mean well done! From one fellow PM to another, bravo! You earned yourself a sub :)

vanessag
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So much clear information in just 10 minutes! No fluff, no ambiguity...excellent end-user-experience ;-) Thank you!

allpurpse
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Commenting for the algorithm BECAUSE THIS WAS SO INFORMATIVE!

Never realized how much over lap there was with UX Design in the early stages. Would love to learn more about how you put together your PRDs!

JonLeeNJ
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Very nicely articulated. I’m finding more and more that not even recruiters, people operations or senior leadership get what we do which is disappointing. It’s such a valuable role that sits between a lot of moving parts. Great job!

liammurray
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This is by far, the best video I've seen about what a PM does. Thank you so much. I loved how you used examples with the theory and the flow you brought to it. Amazing

vedantyogesh
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I have been exploring transitioning into a product role at my current company, this video was a nice high level overview and overall very helpful

Chelseatreble
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I worked as a Product Marketing Intern at Amazon and was kinda thrown into the Product Management/Development Process without knowing the whys and hows. I learned a lot but your perspective on Product Management really helped me understand all the processes we went through and all the meetings I had to attend. Given the short time as an Intern I couldn't see the full effect of every document or meeting but now, I do see the benefit of all that. Thanks a lot <3

JN-jedh
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This is very informative. I work in the B2B space, so my understanding of product is different. It's pretty eye-opening for me to hear that there could be a product manager for something as simple as buttons. Your video made me realize that a consumer tech app isn't just a single product, but a conglomeration of multiple products. I can see why there would be worry of feature cannibalization.

rhkilis
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Thank you, Chloe, great insight into your profession. I am a technical recruiter who has also worked on customer-facing teams at SaaS companies. It is one thing for me to think of different roles based on my understanding of colleagues on other teams at the tech companies I have worked, but this is even more helpful to understand what you do as a PM that is from company-agnostic perspective.

jenkurtz
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my goodness - the product launch process is probably the best summary i've heard. Logical and accurate.

hc
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Finally, some actual insight, this was really helpful thank you!

vinfragwarrior
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I was introduced to you via one of those events and now I am a HUGE fan. Keep up the good work!!

danielshmidov
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This video is fantastic!
I’m a Business Analyst who kind of fell into the tech industry with no formal background, so I feel like there are some industry practices and tools that I’m not fully aware of. I’m interviewing to be a Product Manager and it feels really intimidating, but this video really puts it all into perspective. From the bottom of my heart - THANK YOU!

imsuperkakoooi
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Hey, thanks a ton! This video was terribly valuable, even as a current tech PM. A lot of these issues that I've been facing some challenges with were really well put into perspective.

anand
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Holy smokes! This painted such a detailed picture as if I were a product manager already! I even felt the anxiety when you mentioned the 200+ emails! Thanks so much Chloe! I appreciate the share!

rickykynd
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Thanks for the elaborate video on what Product Managers do! Could you maybe also elaborate on the most important technical skills needed if planning to move into a PM role?

omgashtonomg
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Thank you so much! This was so helpful and just what I needed to direct my path. I majored in editing, writing and media so Project Management has always been an interest of mine 🌱 Thank you again!

cativabonita