The 17 minute Cold Call Course for B2B Sales

The 17 minute Cold Call Course for B2B Sales

This short course will give you the strategies and talk tracks to make an effective cold call. If you need more meetings to build you B2B sales pipeline, watching this course and following the recommendations will help you book more first meetings.

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About Anthony
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Anthony Iannarino is a writer, speaker, entrepreneur and a best selling author of four books documenting the modern sales approach, and one book on B2B sales leadership. Anthony has built an 8 figure family business with an unusually small sales force by increasing their effectiveness. He also owns a startup staffing firm with locations in Phoenix, Arizona and Dallas, Texas.

After having a two brain surgeries at 25 , Anthony attended Capital University, graduating summa cum laude with a degree in Political Science. He attended Capital University Law School on the Dean's Academic Scholarship before completing the OPM program at Harvard Business School.

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Resources
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Anthony's Books:
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[mrjohncrumpton]

13:02 Ideas for executive briefings [value exchange offers -- I have written 'similar to lead magnets on landing pages']

14:27 Core objection response

Tips
- Prospect (cold call) every day for 90 minutes
- Make a list of strategic partners (potential customers)
- Be persistent for enterprise sales, it can take years

[tenriyulia]

Thanks Anthony! this is make sense and proven!

[PatriciaRodriguez-dmoc]

BAAAMMM! Your message has given me so much hope. Thank you!

[UltraMegaFail]

I’ve been binging your cold call videos all day! Perfect timing

[faizs]

Thanks Anthony, amazing course, out of curiosity what contract did you sell to PetSmart?

[PatriciaRodriguez-dmoc]

What would it take to have your review my calling script for my ADU company?!

[WillLearn-jweh]

How would you approach locum tenens cold calling candidates in oncology/hematology? It’s highly commoditized and often the word locums causes hang ups and disdain.

[gomez]

Always good stuff Anthony, Thank you. Who do you recommend for an accurate/up to date Contact Lists with Phone #'s ??? thank you

[easyg]

Love the stat about majority of revenue comes from cold calls. Is there a study or report that shows that? I haven't been able to find it and want to learn more

[billr]

Very good video. But when booking a meeting, should I go to their office on site or do a Zoom meeting?

[shuggplugg]

I haven't ever seen a single video of you ever cold calling prospects live..

[PatriciaRodriguez-dmoc]

Do you have a course on Project Management? Looking for training for our construction Project Managers.

[tristenvukelich]

What do you mean when you say "access to effective language" @9:27? Are you saying you would use notecards to have responses for a variety of rejections? I thought you just said that the notecards were a bad idea because you didn't sound natural

[michaelolson]

Do you believe in stating from the begining that "This is a Cold Call'?

[Tntwinsdad]

These scripts don’t work when trying to contact purchasing staff at enterprise level companies

[konrado]

Good script, it's just a pity that it is a script for a free consultant and not a salesperson. The purpose of a cold call is to check whether Porcpect has a perception of the problem we are solving, the meeting is the result of the call and not the goal.

[tenzinrose]

Ugh, the long openers don't work on folks that don't work in sales. Signed: someone who calls on non-sales people

[jjhustle]

Wow. This is so bad. God bless you in your sales success. I have no idea how you accomplished it. You wasted every minute of my time during this 17 minute video. Thanks.