Finding your safe space

I've seen something interesting with my clients' content. When they start being real and honest in their posts, some people unfollow them. But after a few weeks, more people start following them.

Here's what I learned:

1. Being real might make some people leave, but it brings closer followers who really care about what you're saying.
2. The followers you get from honest posts are better for your brand. They trust you more.
3. Most importantly, the ones who follow because they connect with the real you. They're the ones likely to buy from you.

So, if you're worried about losing followers by being genuine, remember: that the right people will stick around and support your business.

Need help with finding your brand voice? Book a “Social Audit” Session and let's take a deep dive together

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