Keyword Research for Google Ads | Updated for 2024

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This is the step by step process for completing Google Ads Keyword research in 2024.

Keyword match types have significantly changed over the past 2 years so you also need to update the way that you find the best keywords in Google Ads for you business.

#googleads #googleads2024 #digitalmarketing

Get more support from Aaron 😀

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You putting this up for free is actually clutch - praise to you

EduardoThomas-nkcu
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Crisp, smart way of explaining, necessary and sufficient information. That was helpful. Thank you.

ThomasRichard-xpip
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5:36, 6:20 Pasting keywords in
7:10 What to look for
10:20
10:40 Your ad performance may differ from metrics in the keyword planner from previous based on aspects (landing page etc)

maxmorris
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*Google Ads can be tricky, but your keyword research tips really clarified things for me.*

KeywordResearchSimplified
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A good lecture that will benefit all who have followed this excellent explanation.

BrianSimpson-zgpw
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Good job on the visuals in the video. Nicely done!

tem_vremenem_v_kanade
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Thanks! Why wouldn't I see the charts in the avg monthly searches column, only numbers?

elixirfun
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Good job on the visuals in the video. Nicely done👍🏻

MartinSt
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How do I know what video to start with for google ads. An you give me the sequance for the tutorial? Thanks

BasdeVries-mo
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Thank you for explaining everything so clearly. Everything is very clear. Like for the explanation.

TuckerEwart
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hey, nice conent! I have a question regarding targeting phrases and keywords on google ads. Is it prohibited to target keywords or phrases such as "vape" "smoke" for example if i would want to target the phrase "Car windshield vape residue cleaner" ? Thank you

justas.miniotas
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Thank you for this tutorial! It's very useful information!

EvelynDotson
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Hi Aaron - I'm enjoying your videos very much, and I'm learning a lot - will you ever do one that addresses the nonprofit sector? Thanks again for all your hard work!

michaelholmes
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When you say add in exact match keywords do you mean just duplicate the broad keywords already conversing and add them in as exact?

jaydenvernon
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Guys this single keyword trick may or may not work for real estate & villa rental but for e- commerce and other business you u need to have more keywords and set up broad or phrase keyword

muhammedshazil
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Do you not waste a lot of money by starting off with those broad keywords? Why not start off with some more relevant phrase match keywords that you found in your keyword research and then add exact matches? Would that not save money and also bring in relevant search terms?

IrisRaes-gw
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Hey Aaron (or anyone else who sees this question)

At the 10.20 mark, we can see a total of 11 keywords across 3 campaigns, is Aaron saying that this is all he would be using to begin the campaign? So 3-5 keywords per campaign?

kpat
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Hy Aaron, maybe you want to update the landing page of the page of this checklist since it mentions something about 2022 lol

JoseEspinoza-ijlb
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What's the good number of ads for an ad group? Is it one?

NikNik-pxjz
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What if there are no low competition keywords, can you target high competition. If so what is the disadvantage to targeting high or medium competition keywords

ahmedareshi