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Strategy vs. Tactics - Difference Explained (with Marketing Examples)
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Most people confuse 'Strategy' with 'Planning'. Even the industry refers to both roles as 'Planners', so the error is by design.
I was recently at a networking event introducing myself as a Communications Strategist, and this young chap said, “Aah, so you plan the tactics, right?” Boom, I had my next video topic! LOL.
Everyone’s a marketing strategist today, and why won’t they be when most people have the same confusion as the young chap I met? The definitions of strategy planning have been been moulded in more ways than one by multiple academicians and authors (and now social media influencers), while industry reality is not really the same as in their books.
So what’s the difference between ‘strategy planning’ and ‘tactical planning’ really? Watch this video to know more about what makes them different from one another, and somewhat similar as well.
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Liked my content and wish to get more of it? Follow me on social media:-
Do like, comment, subscribe to the channel, and share it with your fellow friends and marketers.
#MandalBhaari #EverythingMarketing #Strategy #Planning #Advertising #Marketing
I was recently at a networking event introducing myself as a Communications Strategist, and this young chap said, “Aah, so you plan the tactics, right?” Boom, I had my next video topic! LOL.
Everyone’s a marketing strategist today, and why won’t they be when most people have the same confusion as the young chap I met? The definitions of strategy planning have been been moulded in more ways than one by multiple academicians and authors (and now social media influencers), while industry reality is not really the same as in their books.
So what’s the difference between ‘strategy planning’ and ‘tactical planning’ really? Watch this video to know more about what makes them different from one another, and somewhat similar as well.
----------------------------------------------------------------------------------------------------------------
----------------------------------------------------------------------------------------------------------------
Liked my content and wish to get more of it? Follow me on social media:-
Do like, comment, subscribe to the channel, and share it with your fellow friends and marketers.
#MandalBhaari #EverythingMarketing #Strategy #Planning #Advertising #Marketing
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