What Is Upselling & How To Upsell Any Product or Service

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Learn what upselling is and how to use upsells to sell more products and services.

00:00 What Is Upselling & How To Upsell Any Product or Service
00:20 What Is Upselling?
04:17 How To Upsell Using The Buyers Journey
08:10 How To Upsell Any Customer

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What Is Upselling?
Upselling is encouraging a customer to purchase more of the same or an upgraded version of the product or service. You can apply upselling to selling consulting, physical products, and even software (SaaS) products. Some examples of upselling would be selling a longer contract and getting a customer to buy more of the same thing.

How To Upsell Using The Buyers Journey
When you're upselling, you are merely selling a product or service and selling a premium version of the product or an upgraded version. So to use the buyer's journey to figure out where you can upsell your customers, you'll need to think about each step a customer goes through as they interact with your product. There will be roadblocks and limitations to their current version of the product or service, and they will need to move to the next level.

How To Upsell Any Customer (Step-By-Step)
To upsell any customer, the first to identify who this customer is and where they are in the buyer's journey. From there, you'll want to reach out to this person via email or warm calling.

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Patrick Dang is an international sales trainer who started his career at Oracle in Silicon Valley and quickly became one of the top performers in North America in just one year.

After gaining experience in both the enterprise and startup world, Patrick began sharing his knowledge of modern sales students worldwide.

Since then, Patrick has trained over 70,000 students across 150 countries on topics on how to start a career in sales, business development, lead generation, cold email, LinkedIn, cold calling, and sales skills.

Patrick's vision is to inspire others to pursue their dreams and provide the knowledge and tools to make those dreams a reality.

Connect With Patrick Dang

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Man your Channel is underrated! The videos are so valuable and helpful! Im so happy I found you! Thank you Patrick!

mischasmn
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This is GOLD. Thank you for the awesome content!

wennywei
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Amazing described. Definitely you gave a roadmap to us 😎

sarakchap
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Good informative video. Excellent job man.

jyothishnair
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I wouls just love to have sit down with Patrick and learn. Thank you so much.

edwardokougbo
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Patrick Dang !!!! You are amazing thank you so much i really want to get into sales

sheilamakhado
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Recently started a store nd i started Upselling after watching thid video Thank you for breaking it down!

joelruiz
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Hi, my professor says that "upsell" is defined as "within the same order"(before finalizing the purchase) not for future or next purchase. In her definition, your first suggestion(email a decision maker) won't be correct solution. What do you think about it?

doublered
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I'll be the 420th person to like, just for my personal entertainment, be good yall

johnhellsing
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I hope u can provide a script Patrick. Thanks

laniepaqueros
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Thanks man! Very informative as allways!

raimondtracar
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Thats not upselling that discounting your product to the point that the customer sees no value on it. (Your first minutes of the video...didn't watch the whole thing)

Didn't need to...

daviddefranco
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Though I liked the content but what I don't like about those youtubers who before delivering the content ask the viewers for a thumbs up and subscription. You should wait till end and let the viewers decide. This is Bad selling.

pakipower