YOUTUBE ANALYTICS EXPLAINED: How to read your Youtube Analytics & optimize content

Learn about Youtube Analytics basics and key metrics in Youtube Studio in 2021.
Whether you're a solo content creator or a marketer in a company considering to include Youtube in your content strategy, you need to know how to read your Youtube Analytics. We'll cover the key metrics in Youtube Analytics that are essential to help you to determine your content strategy.

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#youtubeanalytics #youtubeanalytics2021 #youtubeanalyticsexplained

“How does Youtube Analytics work?”
“How can I grow my Youtube Channel?”
“How do I determine what content to create?”
Youtube has grown to become one of my favourite platforms.

The community, the engagement and dare I say… the BEST analytics dashboard I’ve ever seen.

There is just so much I love about Youtube.

But if you think posting content consistently and guessing the right keywords and hashtags are enough to grow your brand.
Think again.

If you’re serious about growing your brand in 2021 (and beyond), you’re going to need a little more than consistent posting and simple guesswork.

Which is why in this video, we’re going to do a deep dive into YouTube Analytics.

Yup… you’ve got it!

I’ll cover the basics of YouTube analytics, key metrics, and how to interpret them.
You’ll also learn how to leverage all that knowledge to plan out your content strategy, optimize your content, and deliver content that will grow your brand.

DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you! Thank you for supporting me so I can continue to provide you with free content each week!

Elif Hiz helps aspiring marketers to get their dream job in marketing and set them up for success in the first years of their career.

Got any other questions about Youtube Analytics? Drop them below ⬇️

PS. hit the like button for me if you learned something from this video.

[StyleWithCathy]

Thank you Elif! This was very helpful, I never really looked into my analytics because I didn't understand how to. You explained things in a manner that I can finally begin to understand and use my analytics to grow my channel. It's also great to find another Canadian on YT! 😊

[deepaklakhera]

i searched with this keyword i.e., "Youtube analytics full explained 2021" and the first vdo i got...i mean it was you🙏🙏
beautifully explained ma'am
from INDIA🙏🇮🇳🙏🎵

[mazmedia]

I had to scroll down a bit to find your video.... i am glad i did - I like your quiet nature, how you are explaining the information - that is what i was looking for and female also - top!

[GrowWithWill]

Elif - First, watched from start to finish -- very helpful. Other notes:
Wow that clear spike you had in the earlier part of December with that video release shows you how important it is for consistent new content to be released.
That CPM is insane! Really good to see the difference between the how-tos and the general videos.
The thing I'm working on balancing right now is searchable content and personal experiences / incorporating more story into my videos.
Do you see consistently higher CTR with all caps? That seems to be a trend from your stats.

[TheRogersFamilyAdventures]

Thank you for your video I really learned a lot. keep sharing

[manihaisa]

Hi Eilf, great video!! I vote yes on a YouTube analytics series (a deeper dive). Could you compare "playback-based CPM" and RPM? Specifically the kind of insights both provide you and what the tradeoff is between the two?

[DailyDoseOfReality]

This is the first video I watched of 2021 and you explained 95 percent of what I was looking for great work!

[sarikasangwan]

Wonderfully put through, Elif. So bold of you to show the backend of your channel. This is going to help me a lot, straight away going to have a look at my brother's youtube channel's analytics.

Wonderful content. Keep doing such videos. ❤️

[DailyDoseOfReality]

You should make a video on running ads on videos live!

[MarocWebinaire]

you pay attention to what after i saw your video, this is the magic, if you viewer keep watching that mean your storytelling is good, but what is next ... if i consume your video and go, you will need to work hard for the next keyword, and yt will recommend for me your competitor, cause i watched your video, this what happens, yt recommend a marketing guru in the next video, i feel it ..

[chyeahhbrittney]

Can you make a video on Google Ads & Analytics and how to optimize data?

[MarocWebinaire]

hello, i have a remark, when you are talking to camera, you don't need to turn your eyes to screen, it feels like you are avoiding audience. good luck

[MarocWebinaire]

you have 76/ of view coming from search, i believe this not good thing, cause YouTube views normally came from discovery, i see that you are doing a lot of work trying to find new topics, this mean also that your video are not recommended by yt, cause your focusing in keywords and the robot and ignoring the connection with human ...