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6 Ways to Prep Your Digital Marketing this Holiday Season
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6 Ways to Prep Your Digital Marketing this Holiday Season #modernmarketing #podcast #americaneagle #digitalmarketing #hoilday #marketingstrategy
85% of consumers say they're planning to do their holiday shopping online this season. With online businesses preparing for this, what are the best digital marketing strategies that your business can implement to promote your products and services this holiday season?
According to Gartner's Holiday Digital Marketing Survey, "Consumers will overwhelmingly shop online during the 2022 holiday season, with 21% planning to shop more online than in-store this year compared to 2021. 38% of holiday shoppers plan to utilize one or more hybrid shopping services such as curbside pickup or same-day delivery.
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Resources:
* Captions/ Transcript are auto-generated might not be 100% accurate
Start listening on Apple Podcasts, Spotify, Google Podcasts, or wherever you get your podcasts.
Video Chapters:
0:00 - Intro
0:32 - Guest Introductions
2:30 - 6 Opportunities
3:00 - Opportunity 1: Inventory
4:22 - When You Should Prep Inventory
5:09 - Opportunity 2: Email Marketing
6:48 - Email Automation
7:44 - Opportunity 3: Social Media
9:38 - Opportunity 4: Paid Social
10:47 - Types of Audiences
12:54 - Opportunity 5: Google Analytics 4
13:31 - Determining a Successful Holiday Digital Marketing Strategy
14:14 - Opportunity 6: SMS Marketing
16:20 - Post-Holiday Marketing: Email Marketing
18:07 - Post-Holiday Marketing: Extending Sales
19:26 - Post-Holiday Marketing: Tracking
20:26 - Ramping Up Brands for the Holiday Season
22:01 - Outro
About:
Modern Marketing Messages discusses the latest and greatest in both online and offline marketing tactics, strategies, and trends. We take a deep dive in to anything and everything marketing, speaking to the best and brightest minds in technology and marketing. Episodes will cover different areas of focus, from advanced SEO to paid search, personalization to influencer marketing and everything in between.
Follow now.
85% of consumers say they're planning to do their holiday shopping online this season. With online businesses preparing for this, what are the best digital marketing strategies that your business can implement to promote your products and services this holiday season?
According to Gartner's Holiday Digital Marketing Survey, "Consumers will overwhelmingly shop online during the 2022 holiday season, with 21% planning to shop more online than in-store this year compared to 2021. 38% of holiday shoppers plan to utilize one or more hybrid shopping services such as curbside pickup or same-day delivery.
Connect with:
Resources:
* Captions/ Transcript are auto-generated might not be 100% accurate
Start listening on Apple Podcasts, Spotify, Google Podcasts, or wherever you get your podcasts.
Video Chapters:
0:00 - Intro
0:32 - Guest Introductions
2:30 - 6 Opportunities
3:00 - Opportunity 1: Inventory
4:22 - When You Should Prep Inventory
5:09 - Opportunity 2: Email Marketing
6:48 - Email Automation
7:44 - Opportunity 3: Social Media
9:38 - Opportunity 4: Paid Social
10:47 - Types of Audiences
12:54 - Opportunity 5: Google Analytics 4
13:31 - Determining a Successful Holiday Digital Marketing Strategy
14:14 - Opportunity 6: SMS Marketing
16:20 - Post-Holiday Marketing: Email Marketing
18:07 - Post-Holiday Marketing: Extending Sales
19:26 - Post-Holiday Marketing: Tracking
20:26 - Ramping Up Brands for the Holiday Season
22:01 - Outro
About:
Modern Marketing Messages discusses the latest and greatest in both online and offline marketing tactics, strategies, and trends. We take a deep dive in to anything and everything marketing, speaking to the best and brightest minds in technology and marketing. Episodes will cover different areas of focus, from advanced SEO to paid search, personalization to influencer marketing and everything in between.
Follow now.
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