EXACTLY How to do a Comparative Market Analysis (Even if you're a NEW Real Estate Agent)

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▶ ABOUT BRANDON MULRENIN
Brandon is a real estate broker in Michigan and is the CEO of Brookstone Realtors. Real estate coaching is Brandon’s passion. He teaches real estate agents at his company and around the country how to get listings using his reverse selling lead generation system. His mission is to teach real estate agents how to sell without being salesy, he calls it reverse selling.

In this video, you’ll learn how to use the MLS to price property and do a real estate cma. I’ll teach you every step in the process how to property price property and do a full cma real estate report.

Here’s a breakdown of each step in the process: The first thing you want to do when doing a real estate comparative marketing analysis is researching the property public record. In this step you’ll gather all the property details.

The next step is to search for the properties prior listing history. In this step, you want to look for as many pictures of the property as possible. This will give you information about the property’s condition and updates.

The next step when doing a comparative market analysis is drawing a map around the subject property. You want to ensure you don't draw the map over any major roads. This may result in you getting properties that may not be comparable to the subject property.

Once you’ve got your map area, you’ll then select active, pending and sold listings for the past 6 months. This is when you’ll start to do your custom cma research to select your 3-5 comparable.

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[JessFraleyNovosel]

I just got my license a couple weeks ago. This field is very intimidating to start, so I'm extremely thankful that you're sharing your experience/knowledge with a newbie like me :)

[tanyaziegler-brewer]

This is a fantastic explanation of a manual CMA. Any agent would feel so much more confident armed with this information instead of just running automated valuations. This is a value add for our clients as well. Thank you for sharing.

[JessStoddard-nw]

I have only been an agent for a year and half. This is one of the best CMA videos I have seen to date. Thank you! I have been struggling with this.

[jaysportsenthusiast]

This video is useful Brandon! I’m nervous as heck to talk to them today! Ty for showing me this !!

[jenniferwarhawk]

You have taught me so much more in your videos than any of my training and managing brokers teach me in their training sessions. Thank you so much for these videos. I feel like I have way more tools to rock real estate just by watching your videos than I'd ever have with my managers.

[lisawilson]

Thank you very much for this tutorial. As a newer agent, this is very helpful.

[stephencasper]

Great info Brandon, Thanks for all you do for us. Things other agents will not tell.

[JuliaSanta-bd]

Thank you very much. That is a best analytic- CMA.

[jasm]

I just started down in San Diego and you have been so helpful. I just want to say thank you.

[ryanmcbay]

Really great walkthrough.
Seriously you are the best with instruction and knowledge. Have learned so much more from you than anyone else, in person and online.

[DanielBrown-ywzc]

Man thank you so much I am a new realtor and all I can say is a big thank you, your the goat lol

[georgefranklin]

I use the price per SqFt to get my price range. Also, I'm thinking that the high price might have been the seller's price and not the Listing Agent. I love your channel!

[josephdelange]

I am a realtor in South Africa, Really interesting to see how you guys work. Thanks for the video! 🇿🇦

[ladycairn]

What about doing adjustments Brandon? Thanks for doing this!

[clintengle]

This is fantastic information Brandon! I am curious though, it's been three years since you posted this video...has anything changed since then, about how you do your CMA's?

[hikmatmohammadi]

This video is very helpful. Thanks for your help sir.

[mtb]

Thank you for sharing this CMA approach. Informative. Also learned about the Net Sheet inside the MLS. Cool.

[benhartley]

This video is absolutely perfect. I've always just used the cloud CMA from realcomp but this approach is 10 times better in my opinion. Thanks Brandon.

[tirzajohn]

Hi Brandon. You are an amazing teacher! I am not part of any association so I can't get an access to RPR. What other ways can I get the CMA'S besides my local MLS? Thank you

[chuckblair]

great video ! Very helpful for a new person a
such as myself.