Step-by-step guide to create an effective user research survey | Sarah Doody, UX Designer

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How to create a user research survey? What are the best questions to ask when you do user research? And once you've done the research, how the heck do you analyze hundreds of survey responses, especially open-ended questions?

In this video, I will show you the user research survey I created to do research for my upcoming book. In the video you will learn:

- The 3 things that every research project should seek to uncover
- The exact user research survey I used
- Why the UX of your user research survey matters
- The step-by-step process to analyze the user research survey results

⬇️ Here are some user research resources that may be helpful

❓35 questions for user research interviews

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ABOUT SARAH DOODY
For the last 6 years, I’ve supported hundreds of individuals in getting clear on their personal career roadmap and developing the materials and skills to effectively sell the most important product you’ll ever work on, Product of You … which is also the name of my upcoming book!

In 2021 I founded a program called Career Strategy Lab where my team and I support UX and product people to become confident candidates by teaching them how to create career materials that stand out in a crowded sea of applicants and develop their communication skills to help them move through the interview process without playing the numbers game of applying to hundreds of jobs like throwing spaghetti at the wall.

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CAREER STRATEGY LAB

Career Strategy Lab is a job search accelerator and career incubator for UX, Product, and Tech professionals. Our clients have been hired at: American Express, Blue Origin, Home Depot, Microsoft, Salesforce, Wells Fargo, and many more companies!

CAREER STRATEGY PODCAST
💜 Review us on Apple Podcasts

🟢 Rate us on Spotify

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CONNECT WITH SARAH
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This is overwhelming - most surveys have more questions, that's alot of info to analyse. Good to know what UX really entails. Thanks.

fatimabaiyent.
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Dear Sarah, I can not thankyou enough for your efforts in putting this quality content on youtube for free. Subscribed 👍👍

meenakshisaxena
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🤔 Want more help with how to do user research? Here are 3 ways I can help you learn more about user research or help your team use research to create a better product experience:

1️⃣ [Free Guide] 35 questions for user research interviews:


2️⃣ [Online Course] User Research Mastery will teach you the step-by-step process to plan, conduct, and analyze user research: www.userresearchmastery.com

3️⃣ [UX Audits] Hire me to evaluate the UX of your product so you can optimize conversions, achieve business goals, and give your customers a better experience:
www.sarahdoody.com/ux-audit

SarahDoody
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I really liked the first part where you explained how you're trying to determine where the user is and where the user wants to be. It is only logical to determine the obstacles after finding these two points.

Spyqaws
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I have a UX interview tomorrow. You are a saver. Thanks a Lot.

dineshyaduvanshi
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Thank you, Sarah. I've been following a lot of your content for some time now and every time I walk away learning something new!

MariposaMarie_
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Hi Sarah! A little late on this video but just wanted to say thank you! I'm a product designer but I'm just starting to learn about UX research and these couple of days I've learned so much from your videos that I almost cry of excitement knowing you gave this away for free! It's all completely gold and I'm looking forward to apply all these practices, thank you for sharing!

randybetancourt
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Hi Sarah, thank you so much for this video. I didn't want it to end
This is an absolute gold mine of information. I usually ask myself why people don't leave long form answers on my surveys but now I know how to get this kind of answer. Thank you 😊

shammahadesiyan
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OMG this is a gold mine, thank you SO much, Sarah!

CaptainLenK
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I rarely leave comments on Youtube, but I wanna thank you for putting together such great content free of charge!

wendyluo
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I do user research, but I’m definitely going to incorporate graphics into it like you did. I feel it will make it more engaging and people would be happy to pour out more of their thoughts.

Joanamadasun
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Sarah, I just wanted to say a big thank you for sharing your research steps. I learned so much from it! Your generosity in sharing your knowledge is much appreciated, and I'm sure it will come back to you in spades. Keep up the great work!

mattsh
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Thank you so much very helpful. This is fundamental and concrete concepts.

wajahatshah
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Thank you so much for this, have done research surveys before and with the new knowledge from you. I know I didn’t do it right and why I got the kind of results I got. Thank you I will be implementing this in my new survey questions.

sekinatoloyede
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This is absolute Beautiful to Follow, You did a Great Job
Thank You Very Much.

stephenpeterikiyegha
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Sarah, this is amazing. I am trying to build a solution for a wicked problem. Before I start with user interviews, I want to do the survey to understand the target group and the present problems they may be facing. thank you for the step by step journey.

tamaghnachandra
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Thank you so much for this great content. just loved it. Please keep sharing more real-life examples with us. Have a lovely day.

kajlavlogs
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Slide 9, time 0730, absolute wonderful capture of situation of life.
My best wishes to you

mdpsom
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this is so awesome. I am starting a new personal ux project, and this is perfect to help me get started on the right foot.

joeyp
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This was very helpful. You broke down your perspective well and introduced me to a new tool (the program to analyze words in one's text). I appreciate your efforts as it has given me direction as an aspiring UI/UX Designer 🌺

LazarusStr