Building Trust in Sales Using The Edelman Trust Barometer

In this video, Michael shares data from the Edelman Trust Barometer Survey and discusses how those results affect people who work in sales. Edelman spoke with over 32,000 people across 28 countries, so it is an exhaustive survey that grapples with trust issues. Watch to learn more and don't forget to subscribe for more valuable videos like this one!

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📌About Michael Neuendorff of Build and Balance:
Michael has 25+ years of sales and marketing experience; extensive team building and leadership experience; teaching, training and mentoring experience and a proven ability to think creatively and listen deeply. Michael was a marketing director at Oracle Corporation and an assistant manager of direct marketing at Softbank Forums. Michael has also been a top inside sales manager and a private English instructor in Tokyo.

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