The Greatest Rebranding of All Time

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As the head of a large company or corporation, you can't admit any wrongdoing this includes apologies because you could be sued by those who felt wronged.

jester
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Every brand in Germany had to use their factories to build war machines or helmets etc. that’s what war does you don’t need a car factory any longer you build tanks instead nothing out of the ordinary

PANCHOSWAY
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The war manufacturing is honestly pretty normal for the time. This happened to companies around the world during the war years. This isn't really anything worth hiding...that is, even if they were trying to hide it anyways.

Red-Magic
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Porsche, Hugo Boss, Fanta, Coco Chanel... They're still big brands but if you use the wrong pronoun...

manwiththeredface
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The most shocking part is the fact that almost all Jewish people in N.America (US and Canada) dream with their open eyes of owning a (any model) Porsche - and 9 in 10 of these people drive German cars from brands presented in this very detailed and historically correct presentation, kudos to Jake. Imagine your family lost a member to the hands of SS or Gestapo or in a concentration camp only for you to... buy a car from the very same people that organized the killing of your family member(s). The hypocrisy is rampant.

avakayon
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Is there any single large business in the 1930s anywhere in the world that didn't profit from World War II?

NjonjoNdehi
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Thanks for giving all this high quality content Jake. Helps a lot in gaining insight.

sushilmangal
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I love me some WW2 history. This is awesome

johnfranks
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Mercedes Benz 770 became the official luxury car for high ranking members of the Nazi party. Hitler would often ride in his one in parades, standing tall as his chauffeur drove him past crowds of people, often captured on film. Besides Hitler, Hermann Göring, Heinrich Himmler, Reinhard Heydrich among other Nazi officials had their own Benz 770. In fact this car was so popular that other Axis leaders such as Ion Antonescu (fascist dictator of Romania), Benito Mussolini and Hirohito also owned this car.

barbiquearea
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Finally!!! NOW this is content, this is the type of content we want to wake up to😭🙏

techgoat
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I really don't think WW2 Germany had a unique monopoly on amoral business dealings. I would wager that almost any global corporation today would use nearly any "advantage", moral or otherwise to defeat any competitor....unfortunately for some of these companies mentioned here, they didn't get to author the history books.

bubba
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Brilliant as per usual, Jake! Jake, please do an expose on the IRS! Is it true that they actually have their own courts and own jail system? Please consider this topic!

Mjeff
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Love to see the story of Klaus Schwab's family and Adolf Hitler's rise to power

zerogravity
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I love how your narration is as if your speaking directly to Mercedes themselves.

quantumleap
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Also don't forget Henry Ford's dealing with them plus several other American ruling families, the Bush, Trump and <sigh> JFK'S father, also several British medical centers, Zyklon B for Asia, the French government purges of the Algerians with SS in the Foreign Legion,

alexandarvoncarsteinzarovi
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Nothing surprising. Any industrialist would work for its government no matter how supposedly that government is!

siddharth.mishra
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I couldn't care less if the descendants of terrible ppl apologize for the actions or words of said ancestors. You are not, nore are you responsible for actions of those that came before you. That's a form of presentisim and is as nonsensical as blaming current ppl for colonialism or slavery they had zero to do with. With today's culture of attempting to insist ppl do just that who could blame those attempting to hide their ancestors or business predecessors questionable connections or terrible words or actions

chrisbrugmans
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Well Hugo boss did some bad things to, but they made cool ass uniforms

oogabooga
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The homie, Jake Tran, with another banger.
lass uns gehen!!! 🇩🇪🇩🇪🇩🇪

solascriptura-et
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Jake should do a video on the Vietnam war

jasong